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Performance Marketing Manager | Senior Manager

FINVASIA Verified employer

Actively hiring · Posted 1mo ago · JEV260949371D6915

SalarySalary not disclosed
Experience10–15 yrs
LocationMumbai, Navi Mumbai, Panvel, Thane, Pune, Maharashtra
Work modeHybrid · Full time
Openings1
EducationAny Graduate - Any Specialization, Any Post Graduate - Any Specialization, Any Doctorate - Any Specialization
Shift9am-6pm
IndustryBanking / Financial Services
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Job description

Build, manage, and optimize Meta and Google Ads campaigns for customer acquisition and retargeting. Configure Meta Pixel, CAPI, GA4, GTM, and DataLayer tracking. Develop campaign structures, audience targeting, bidding strategies, and budget allocation. Conduct creative testing and optimize ad performance. Monitor ROAS, CAC, CTR, CVR, and CPC. Manage Amazon Sponsored Products, Google PMax campaigns, and maintain GTM documentation.

Key skills

Google Ad WordsAnalyticsMeta AdsPerformance MarketingDigital MarketingLead GenerationTarget MarketingROI

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