Digital Marketing Executive

Job highlights

• Laptop, Health InsuranceJob DescriptionCreate engaging product content, promotional posts, banners, reels, and short videos.Shoot/edit product videos and create content for Instagram Reels, Facebook, YouTube Shorts and LinkedIn.Manage the company's social media accounts, including LinkedIn, Instagram, Facebook and YouTube.Prepare a monthly social-media content calendar and publish content regularly.Generate B2B and B2C leads through social media, digital advertising and other online channels.Run and optimize Meta/Facebook & Instagram Ads and Google Ads campaigns.Work on LinkedIn lead generation, especially for corporate customers.Create landing-page/ad content and calls-to-action designed to generate enquiries.Monitor incoming enquiries from social media and coordinate follow-ups with the sales team.Perform basic SEO, keyword research and website content optimization.Track campaign performance, including leads, reach, engagement, cost per lead and conversions.Prepare weekly/monthly dig

Create engaging product content, promotional posts, banners, reels, and short videos . Shoot/edit product videos and create content for Instagram Reels, Facebook, YouTube Shorts and LinkedIn . Manage the company's social media accounts, including LinkedIn, Instagram, Facebook and YouTube . Prepare a monthly social-media content calendar and publish content regularly. Generate B2B and B2C leads through social media, digital advertising and other online channels. Run and optimize Meta/Facebook & Instagram Ads and Google Ads campaigns. Work on LinkedIn lead generation , especially for corporate customers. Create landing-page/ad content and calls-to-action designed to generate enquiries. Monitor incoming enquiries from social media and coordinate follow-ups with the sales team. Perform basic SEO, keyword research and website content optimization . Track campaign performance, including leads, reach, engagement, cost per lead and conversions. Prepare weekly/monthly digital marketing and lead-generation reports . Research competitors, industry trends and new opportunities for online promotion. Use tools such as Canva, CapCut/Adobe Premiere Pro or similar tools for graphics and video editing. Use AI tools such as ChatGPT for content ideas, scripts and marketing workflows where appropriate.