Marketing Head (CMO)

About the role: We are looking out for a Digital Marketing Manager who will be responsible of managing PredCred brand online and increase their coolness factor across various digital platforms.

Competencies:

• Digital Marketing experience
• Proficiency in written and verbal communication skills in English

Responsibilities:

• Manage PredCred Infotainment brand online, across their digital channels to increase the coolness factor
• Plan and execute SEM (Adwords, Facebook/ Instagram promotions, etc.) and SEO (Google ranking, Quora, Backlinks, Blogs etc.) to increase brand visibility
• Run and analyze social media acquisition to keep growing the cult, and retain users via retention initiatives
• Manage the customer retention initiatives of PredCred through marketing automation – explore channels like push notifications, emailer marketing, in-app notifications, and social media. Through a variety of tools like Clevertap and Branch.io.

Does this sound like you?

Must haves:

• 3-5 years of experience in Digital Marketing
• Knowledge and understanding of digital marketing tools (Eg:Facebook suite,Instagram Suite and Google Ads, Clevertap, Branch.io, Appsflyer)
• Good oral and written communication in English

Preferred:

• Masters/Bachelors Degree in Marketing/communications or related field