Assistant Trade Marketing Manager-Modern Trade

Assistant Trade Marketing Manager-Modern Trade

Posted by Large-Sized B2C Firm in Beauty & Personal Care

Navi Mumbai,Mumbai (All Areas)

Posted: imported by Jeevika

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Trade Promotion PlanningDevelop and execute trade marketing campaigns.Plan consumer offers, retailer schemes, and seasonal promotions.Ensure promotions drive sales and market share growth.2. Sales SupportProvide sales teams with promotional materials and merchandising tools.Coordinate launch activities for new products.Support achievement of sales targets through market activation.3. Channel ManagementWork closely with Modern Trade, General Trade, and E-commerce channels.Design channel-specific promotional plans and visibility programs.Monitor implementation across stores and regions.4. Merchandising & VisibilityImprove in-store visibility through POSM (Point of Sale Materials).Ensure proper product placement, display execution, and planogram compliance.Coordinate with agencies for branding and retail activation.5. Market AnalysisAnalyze market trends, competitor activities, and sales data.Track promotion effectiveness and ROI.Provide recommendations for improving trade initiatives.6. Budget ManagementAssist in managing trade marketing budgets.Monitor spending against approved plans.Ensure cost-effective execution of campaigns.7. Stakeholder CoordinationCoordinate with Marketing, Sales, Supply Chain, and external agencies.Ensure timely availability of promotional materials and products.KPIsSales growthSecondary sales achievementMarket share growthPromotion ROIOutlet coverageVisibility complianceNew product launch successSkills RequiredTrade Marketing & Sales PlanningFMCG Channel KnowledgeData Analysis & ReportingExcel & PowerPointCommunication & Negotiation SkillsProject ManagementRetail Execution ManagementTypical FMCG Experience Requirement3 to 6 years of experience in Trade Marketing, Sales, Category Management, or Channel Marketing within FMCG companies.Role & responsibilities Preferred candidate profile Role: Enterprise Sales Manager,Industry Type: FMCG,Department: Sales & Business Development,Employment Type: Full Time, PermanentRole Category: Enterprise & B2B SalesEducationPG: MBA/PGDM in Any SpecializationKey SkillsSkills highlighted with ‘‘ are preferred keyskillsPromotion PlanningTrade MarketingData AnalysisMerchandise PlanningBudget ManagementAbout company Parag Milk Foods Ltd, founded in 1992, is one of India's elite private sector dairy company, with a diverse portfolio in over 15 consumer centric product categories. We pride ourselves for providing the best global source of expertise and scientific knowledge in support of the development and promotion of quality cows milk and milk products, to offer consumers nutrition, health and well-being. We aim to identify, elaborate and disseminate best practices at all our infrastructures, a dairy farms set on global standards, a modern fully automated cheese plant with state of the art technology, a ghee plant with traditional way of making ghee like made at home and an UHT milk processing plant using the best equipment from one of the leading plant equipment manufacture. We manufacture products of truly international quality under internationally famous brand names such as Gowardhan, Go, Topp Up & Pride of Cows. Our Its product portfolio includes ghee,fresh milk, skim milk powder, whole milk powder, paneer, an array of processed and natural cheese, cheese spreads, butter, dahi, dairy whitener and gulab jamun mix under the brand names of 'Gowardhan' and 'Go' ,all made from 100% fresh cow milk. Pride of Cows is a brand of fresh farm- to -home milk and Topp Up, a flavoured milk in many a variants. Company InfoAddress:1 Pune Nashik Road Awsari Phata Manchar Tal Ambega on Pune Maharashtra 410503, PUNE, Maharashtra, IndiaBeware of imposters! Naukri.com does not promise a job or an interview in exchange of money. Fraudsters may ask you to pay in the pretext of registration fee, Refundable Fee…Read moreSimilar jobsTrade Marketing ManagerColligate India Private LtdPosted by ColligateMumbai (All Areas)Retail MarketingActivationGeneral TradeMerchandisingPromoterPromotionsShopper MarketingTrade MarketingModern TradeCustomer MarketingSales PromotionBtl ActivationTradeSalesGeneralPosted 16 Days AgoSales Manager-Modern TradeParag Milk Foods3.9943 reviewsBengaluruModern TradeFMCG MarketingFMCG SalesFood ProductsSalesMarketingTradePosted 21 Days AgoTrade Marketing ManagerConsumer DurablePosted by Ace Recruitment Placement ConsultantsPuneretail marketingSchemeTrade MarketingPOSMChannel MarketingDealer MarketingRegional MarketingManagementRetailPosted 23 Days AgoModern Retail SpecialistPhilips3.82101 reviewsBengaluruTrade marketingBrand ActivationSalesPromotionsbrand visibilityActivationMerchandisingModern retailBrandRetailPosted 27 Days AgoTrade Marketing Manager - Modern TradeHappinesscueChandigarh, Indore, Lucknowtrade marketingmodern trademarketingmarketing managerperformance trackingmerchandisingMarketing managementTradePerformanceManagementPosted 3 Days AgoRoles from top companiesChannel Activation ManagerLarge-Sized B2C Firm in Beauty & Personal Care4-9 Yrs7-12 Lacs P.A.Mumbai, Mumbai Suburban, Thane, Navi Mumbai, Mumbai (All Areas)Hiring for one of these companies5h agoSales Modern Trade ExecutiveTop Rated Company in Food Processing Sector5-10 Yrs7-11 Lacs P.A.MumbaiHiring for one of these companies3d agoRegister to unlockJobs you might be interested inManager Trade Marketing & Distribution OperationsCompanion PlacementsPosted by Companion PlacementsMumbai (All Areas)(Andheri East)Posted 1 Day AgoBusiness Head at Navi mumbai.FMCG companyPosted by Job SearchNavi MumbaiPosted 14 Days AgoHiring For - Modern Trade ManagerLeading ClientPosted by Contactx Resource Managem...Vapi, MumbaiPosted 8 Days AgoModern Trade ManagerTriomphe Digital Technolo...3.96 reviewsNavi MumbaiPosted 9 Days AgoASM-Institutional & HorecaLeading Producer of fines...Posted by Alexia Consulting Service...Mumbai (All Areas)Posted 14 Days AgoReviewsView all943 employee reviews5.0rated by Area Sales Manager in New DelhiLikesCompany promoter are Very Doen to earthDislikesFrom head office no one tries to know what there sales manager doing with good employees they always do politics due to that reasons company sales is not growing even good employees are leaving this companyRead full reviewPowered bySalary insightsAsst.Marketing Manager in Parag Milk Foods typically earns between₹7.7 - ₹10.2 L/yrSee detailed salary breakupPowered byBenefits & PerksView all62 employees reported these benefitsHealth InsuranceLearning & Development SupportTransport / Travel SupportFree MealPerformance BonusHealth & Wellness SupportPowered by

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