Company drives primary and secondary sales within an assigned geographic region. This role involves expanding the distributor/dealer network, maximizing market visibility, and leading frontline sales teams to achieve monthly and quarterly revenue targets.
Core Responsibilities
Sales Growth: Drive both primary (sales to distributors) and secondary (sales from distributors to retailers) volume in the assigned territory.
Network Expansion: Identify, appoint, and manage local distributors and dealers to expand market reach.
Market Presence: Ensure products are continuously available and prominently displayed at retail outlets.
Scheme Execution: Roll out and execute sales schemes, promotional offers, and retail-level marketing activities.
Competitor Tracking: Monitor and report on competitor pricing, recent product launches, and regional market trends.
Key Requirements & Candidate Profile
Experience: Generally requires 4 to 7+ years of proven field sales experience in the Small/Major Home Appliances (FMCD).
Skills: Strong negotiation skills, channel sales expertise, in-depth knowledge of local geography, and solid execution capabilities.
Education: A Bachelor's degree is typically preferred
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