Influencer Marketing Executive

Roles and Responsibilities:

• Understands the value of digital influence or a digital influencer themselves.- Whether on YouTube, Instagram, Facebook or other platforms, s/he will create relationships with content creators and work with them from negotiation to posting.
• Test new ideas, manage own projects and budgets, always look for new ways to grow the number.
• Identify, on-board, train, track and manage brand influencers across social and digital media platforms.

-Implement engaging influencer and brand ambassador campaigns using research, competitive analysis, brand standards and social/digital media best practices.

-Develop and execute influencer marketing strategies and creative campaigns

• Develop content ideas and write and curate content
• Keep abreast of emerging trends, technologies, and influencers
• Liaising with the marketing team to create and coordinate marketing strategies that work across different channels