Executive / Assistant Manager Digital Marketing

Executive / Assistant Manager Digital Marketing

Company: Ramaiah University of Applied Sciences (RUAS) / Ramaiah Institute of Science and Management (RISM)

Location: Bengaluru

About the Role

Ramaiah University of Applied Sciences (RUAS) and Ramaiah Institute of Science and Management (RISM) are looking for a Digital Marketing professional to execute and optimize digital campaigns, generate quality student leads, strengthen the University's online presence, and support admissions through performance marketing.

Key Responsibilities

Act as the single point of contact (SPOC) for digital marketing agencies and vendors.Brief agencies on campaign objectives, programme priorities, and admissions calendar.Monitor and audit campaign performance across Meta, Google, and SEO.Consolidate agency reports into MIS and presentations.Review and approve creatives, ad copy, and content calendars.Track agency deliverables against agreed timelines.Ensure brand and messaging consistency across agency-managed channels.Coordinate internal inputs required by agencies.Support website updates, microsites, and landing pages through agency coordination.Ensure timely fulfilment of the University's digital marketing requirements.Qualifications

Graduate / MBA / Digital Marketing CertificationExperience

Executive: 57 yearsSkills

Meta Ads, Google Ads, SEO, CMS basicsGoogle Analytics & Google Search ConsoleSEMrush/Ahrefs familiarityMarketing Automation Tools (Zoho, Meritto)CRM tools (Meritto, Zoho, or similar)MS Office / Google WorkspaceCanvaUTM and conversion tracking familiarityDesignation will be offered based on the candidate's qualifications, relevant experience, and suitability for the role.

Compensation: 30,[hidden],000.00 per month

Application Question(s):

How many years of experience do you have in Digital Marketing Do you have hands-on experience monitoring digital campaigns across Meta Ads, Google Ads, and SEO Have you coordinated with digital marketing agencies or vendors as part of your role Which of the following tools have you worked with Google Analytics

Google Search Console

Zoho/Meritto CRM

Canva

None of the above

If shortlisted, will you be able to attend a face-to-face interview at our Bengaluru campus What is your current CTC Location:

Bangalore City, Bengaluru, Karnataka (Required)Work Location: In person .