Digital Marketing Executive and Seo Analyst

We are hiring a Digital Marketing Executive with at least 1 year of relevant experience to manage our end-to-end digital marketing and support operations. The ideal candidate will be responsible for running paid campaigns, improving organic visibility, handling customer queries, and supporting administrative tasks including cold email outreach.Role & responsibilitiesPlan, execute, and optimize Google Ads campaigns (Search, Display, Conversion tracking)Manage Meta Ads (Facebook/Instagram) campaigns from setup to performance analysisHandle On-Page SEO (keyword optimization, meta tags, content structuring) and Off-Page SEO (backlinks, directory submissions, guest posting)Manage customer support queries via email/chat/calls in a timely and professional mannerHandle cold emailing campaigns for author acquisition, editorial board outreach, and related activitiesAssist with general administrative and coordination tasksPrepare reports on campaign performance, SEO rankings, and outreach metricsUse AI tools to improve content creation, campaign optimization, and productivityMaintain documentation using MS Word, Excel, and other office toolsPreferred candidate profileMinimum 1 year of hands-on experience in digital marketingWorking knowledge of Google Ads and Meta Ads ManagerUnderstanding of On-Page and Off-Page SEO techniquesGood command of MS Office tools, especially MS Word (formatting, documentation)Comfortable using AI tools (ChatGPT, Claude, Canva AI, etc.) for content and productivityStrong written and verbal communication skills (English)Experience with cold emailing / outreach tools is a plusPrior experience in customer support or client handling preferredBachelor's degree in Marketing, Mass Communication, or related field preferredGood to HaveFamiliarity with website content managementBasic knowledge of email marketing tools (Mailchimp, etc.)