Content Strategist

●      Develop and own Namyaa's monthly content calendar across Instagram, YouTube, website, and marketplaces. ●      Build and maintain a consistent brand Tone of Voice that resonates with urban and semi-urban Indian women. ●      Write and edit high-quality content including product descriptions, campaign copy, blog articles, emailers, social captions, and video scripts. ●      Collaborate with the design and video team to brief and produce scroll-stopping creative assets. ●      Lead content strategy for product launches — from pre-launch buzz to post-launch storytelling. ●      Identify content opportunities around trending topics, seasonal moments, and cultural conversations relevant to Namyaa's audience. ●      Build and manage Namyaa's SEO content strategy — keyword research, content briefs, and blog planning