Content and Social Media Marketing - Internship

About the internship:As our Social Media Marketing Intern, you will own drunch's Instagram presence end-to-end. This is a hands-on, creative role - you will plan content, shoot and edit reels, manage influencer relationships, engage with the community, and track what's working. You'll work directly with the founder and have real ownership over the brand's digital voice.

1. Content Creation & Scheduling

• Plan and maintain a monthly Instagram content calendar (reels, carousels, static posts, stories)
• Create and edit reels (founder-led, everyday/casual, POV, aesthetic brand, UGC, and trend-jacking)
• Design carousel posts and static graphics using Canva, aligned with drunch's pastel brand aesthetic
• Plan the Instagram grid layout in advance using Preview / Planoly to maintain visual consistency, & write on-brand captions with relevant hashtag strategy

2. Reels & Video Editing

• Film and edit short-form videos using CapCut or similar tools
• Coordinate and storyboard aesthetic brand reels
• Maintain a consistent Lightroom / VSCO editing preset across all feed visuals

3. Influencer & UGC Management

• Identify, research, and outreach to creators for collaborations
• Brief creators, coordinate deliverables, and collect raw clips for UGC reels
• Manage influecers end to end

4. Community Management

• Respond to comments and DMs promptly, maintaining a warm and on-brand tone
• Run interactive stories: polls, this-or-that, Q&As, countdown stickersWho can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 16th Sep'26 and 21st Oct'26are available for duration of 3 monthsare from Mumbai onlyhave relevant skills and interests* Freshers looking for jobs may also applyStipend:INR₹ 5,000 - 10,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, Informal dress code, Job offerSkills required:Social Media Marketing, Video Editing, Marketing Strategy, Canva, Influencer Marketing and CapcutOther Requirements:1. Genuinely obsessed with Instagram — you know what’s trending before it trends2. Proficiency in Canva, CapCut, Lightroom or VSCO, Instagram Insights, and a scheduling tool like Planoly3. Strong eye for aesthetics, colour, and visual composition4. Comfortable in front of and behind the camera5. Self-starter who can execute independently without constant hand-holding6. Familiarity with women’s fashion / footwear / lifestyle content is a big plusAbout Company:fdrunch is a new-age footwear fashion brand for women who love to dress up, yet be super comfortable in what they wear.

FYI - drunch is the time of the day between lunch and dinner - and who doesn't love drunching with the besties?

We, at drunch, want to make sure to deliver the best range of unique footwear, including a range of heels and sandals for you to wear for lunch, dinner, brunch, and drunch!Additional information:Job offer: On successful conversion to a permanent employee, the candidate can expect a salary of ₹ 200000 to 240000/year

Responsibilities

As our Social Media Marketing Intern, you will own drunch's Instagram presence end-to-end. This is a hands-on, creative role - you will plan content, shoot and edit reels, manage influencer relationships, engage with the community, and track what's working. You'll work directly with the founder and have real ownership over the brand's digital voice.

1. Content Creation & Scheduling

• Plan and maintain a monthly Instagram content calendar (reels, carousels, static posts, stories)
• Create and edit reels (founder-led, everyday/casual, POV, aesthetic brand, UGC, and trend-jacking)
• Design carousel posts and static graphics using Canva, aligned with drunch's pastel brand aesthetic
• Plan the Instagram grid layout in advance using Preview / Planoly to maintain visual consistency, & write on-brand captions with relevant hashtag strategy

2. Reels & Video Editing

• Film and edit short-form videos using CapCut or similar tools
• Coordinate and storyboard aesthetic brand reels
• Maintain a consistent Lightroom / VSCO editing preset across all feed visuals

3. Influencer & UGC Management

• Identify, research, and outreach to creators for collaborations
• Brief creators, coordinate deliverables, and collect raw clips for UGC reels
• Manage influecers end to end

4. Community Management

• Respond to comments and DMs promptly, maintaining a warm and on-brand tone
• Run interactive stories: polls, this-or-that, Q&As, countdown stickers