Media & Public Relations (PR) - Internship

About the internship:Selected intern's day-to-day responsibilities include:

A. Media database (primary responsibility):

1. Maintain and regularly update SLF's media database covering national, regional, and local media

2. Identify journalists, editors, producers, and relevant media contacts covering road safety, transport, public policy, governance, social impact, and related issues

3. Verify contact details, designations, publications, and areas of interest

4. Categorize media contacts by publication, geography, beat, and media type

5. Track changes in journalists' roles, publications, and contact details

6. Identify new journalists and media platforms that could be relevant to SLF

7. Maintain a clean, organized, and usable database for media outreach

8. Support the communications team in building targeted media lists for press releases, events, campaigns, and interviews

B. Social media support:

1. Support the communications team in identifying relevant social media trends and conversations around road safety and related issues

2. Track engagement and performance of SLF's social media posts

3. Identify relevant journalists, influencers, creators, and organizations on social media for potential engagement

4. Suggest content ideas based on current conversations and trends

5. Support basic social media monitoring and reporting

C. Communications support:

1. Assist with media monitoring and maintain a daily/weekly record of relevant coverage

2. Assist with maintaining an organized repository of media coverage, photographs, and communication assets

3. Undertake basic research on media trends, journalists, and relevant public conversationsWho can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 25th Sep'26 and 30th Oct'26are available for duration of 6 monthsare from Delhi onlyhave relevant skills and interests* Women wanting to start/restart their career can also apply.Stipend:UnpaidDeadline:[hidden]:59:59Other perks:Certificate, 5 days a weekSkills required:Social Media Marketing, Public Relations and Effective CommunicationOther Requirements:1. Effective communication, public relations, and social media marketing2. Pursuing or recently completed a degree in mass communication, journalism, public relations, communications, marketing, or a related field3. Strong interest in media, communications, and social media4. Comfortable using LinkedIn, Instagram, X, and other social media platforms5. Active and credible social media presence, with an understanding of how different platforms work6. Good at online research and identifying relevant information7. Strong attention to detail, particularly when handling contact information and databases8. Good written and verbal communication skills9. Organized, proactive, and willing to follow up10. Basic proficiency in Excel/Google Sheets and MS Office/Google WorkspaceAbout Company:SaveLIFE Foundation (SLF) is one of India's leading non-profit organizations that is working to improve road safety and emergency care through an innovative mix of on-ground and legal/policy interventions. The organization has been recently named the NGO of the year for its high governance standards and innovative approach to social impact. Recently featured on the celebrated talk show, Satyamev Jayate, the team at SaveLIFE Foundation is led by a celebrated social entrepreneur, Mr. Piyush Tewari, who is an Ashoka Fellow and Rolex Laureate.

Responsibilities

Selected intern's day-to-day responsibilities include:

A. Media database (primary responsibility):

1. Maintain and regularly update SLF's media database covering national, regional, and local media

2. Identify journalists, editors, producers, and relevant media contacts covering road safety, transport, public policy, governance, social impact, and related issues

3. Verify contact details, designations, publications, and areas of interest

4. Categorize media contacts by publication, geography, beat, and media type

5. Track changes in journalists' roles, publications, and contact details

6. Identify new journalists and media platforms that could be relevant to SLF

7. Maintain a clean, organized, and usable database for media outreach

8. Support the communications team in building targeted media lists for press releases, events, campaigns, and interviews

B. Social media support:

1. Support the communications team in identifying relevant social media trends and conversations around road safety and related issues

2. Track engagement and performance of SLF's social media posts

3. Identify relevant journalists, influencers, creators, and organizations on social media for potential engagement

4. Suggest content ideas based on current conversations and trends

5. Support basic social media monitoring and reporting

C. Communications support:

1. Assist with media monitoring and maintain a daily/weekly record of relevant coverage

2. Assist with maintaining an organized repository of media coverage, photographs, and communication assets

3. Undertake basic research on media trends, journalists, and relevant public conversations