Digital Marketing Manager / Performance Marketing Manager

Pallavi Educom Management Services is one of India's largest education consulting and management company with the Clients in the Education sectors like Delhi Public School & Pallavi Group of Schools.We are on the look out for energetic & dedicated professionals, who are willing to take up roles that are both challenging and rewarding.

Role: Performance Marketing Specialist

Work Status :Full TimeWork Location : Delhi Public School, Nacharam, Hyderabad.

Roles & Responsibilities:

Strategize, manage and execute customer acquisition (lead generation) activities across all digital channels including search and social media.

A/B test and optimize paid ad campaigns (text/social media ads) & landing pages.

End-to-end management and execution of Google Ads & Facebook/Instagram Ads.

Schedule and run timely website audits for SEO.

Oversee and execute basic on-page and off-page SEO activities.

Support content creation team with keyword research data.

Explore and identify new channels for customer acquisition.

Monitor and report daily/weekly/monthly data.

Setup email marketing campaigns for lead nurturing.

Key Requirements

Minimum of 4 years of experience in performance/growth/digital marketing.

Proficient in running ad campaigns on Google Ads and Facebook Ads.

Strong knowledge in Google Analytics, Google Search Console, Microsoft Excel/Google Sheets.

Broad understanding on SEO that covers search algorithms, structured data and UX.

Good knowledge in any popular SEO tools like SEMRush, Ahrefs, Moz Pro etc.

Proven experience in keyword research and creating/editing content for SEO.

Excellent communication skills especially in written English.

Detail-oriented and motivated individual who can work with minimal assistance.

Work Location: Hyderabad/Remote

Interested candidates can send their updated resume.

Regards

G . Anitha

HR Manager

Delhi Public School

Nacharam/Mahendra Hills / Nadergul