Web Content Writer

We are looking for a Web content writer whose role will be to create compelling blog posts, copywriting, product descriptions, social media content and web copy. We’re looking for someone who will help us expand our digital footprint and drive more value through online content. The ideal candidate should have a proven track record of producing pieces that increase engagement and drive traffic. This position requires a high level of creativity, as well as the ability to use data-driven insights to write better material. The successful candidate should also be detail-oriented and committed to meeting tight deadlines. Preference will be given to those with a strong writing portfolio, bachelor’s degree and relevant work experience.Duties and Responsibilities•Conducting in-depth research on industry-related topics in order to develop original content.•Developing SEO optimized content for blogs, articles, product descriptions, social media, and the company website.•Assisting the marketing team in developing content for advertising campaigns.•Editing and polishing existing content to improve readability.•Conducting keyword research and using SEO best practices to increase traffic to the company website.•Creating compelling headlines and body copy that will capture the attention of the target audience.•Identifying customers’ needs and recommending new content to address gaps in the company's current contentSkills & Requirements•Bachelor's degree in communications, marketing, English, journalism, or related field.•Proven content writing or copywriting experience.•Proficient in all Microsoft Office applications.•Knowledge of digital marketing tactics, including SEO and email marketing is an advantage.•A portfolio of published articles.•Excellent writing and editing skills.•The ability to work in a fast-paced environment.•The ability to handle multiple projects concurrently.•Effective communication skillsJob Type:•Full-time office basedSalary:•₹2,00,000.00 - ₹3,00,000.00 per yearSchedule:•Day shiftEducation:•Bachelor's (Preferred)