Social Media & Copywriting Manager

Are you someone who spends most of your time on social media? Do you believe in the power of words? Is creating viral content your strong suit? If yes, then this role is meant for you. Paavan is looking for an experienced social media & copywriting manager to lead our communication & social media marketing initiatives.

Roles & Responsibilities

Social Media 1. Write, edit and publish engaging posts for various social networks, including Facebook, Twitter, Instagram & short video apps 2. Optimize social media posts (language, tone, message) based on our target audience’s behaviors 3. Identify ways to increase engagement & followers on each platform 4. Create targeted campaigns & giveaways on social media to start discussions around the brand along with user participation

Copywriting 1. Create short but powerful copies for app, notifications, website, paid ads, videos & other offline/online collaterals

Skills Required 1. Education (Bachelors/Masters) from Tier-1 colleges 2. Atleast 2-3 years of social media & copywriting experience in a B2C startup or established brand 3. Excellent communication skills, both verbal and written 4. Strong understanding of consumer psychology and how the digital marketing at large works 5. A keen interest in concepts of spirituality, dharma & Bharat is preferred6. Ability to cope with multiple projects & deadlines while delivering results7. Excellent interpersonal and communication skills 8. Enthusiastic, high work ethics and an entrepreneurial mindset 9. Have an eye for detail