Content and Social Media Marketing - Internship (WFH)

About the internship:Role: You'll run the day-to-day content engine for nofi's Instagram (@grabnofi), working from home and directly with the founders. We give you product footage, photographs and product. You turn them into content that gets people to try nofi and come back for more. Your work goes live every week.

Selected intern's day-to-day responsibilities include:

1. Planning and editing Reels as per our current content plan, plus carousels and stories, from the footage and photographs we provide

2. Shooting additional clips at home on your phone when an idea needs something new

3. Pitching 3-5 new content ideas to the founders every week

4. Turning timely moments and trends into same-day posts, only when they fit nofi

5. Writing hooks and captions in nofi's voice: plain, specific and taste-first, never sounding like a wellness brand

6. Keeping every post within our approved product claims, with no health or medical claims, ever

7. Cutting short versions of content for paid ads with our performance team

8. Finding and reposting customer content (with permission) and keeping a library of it

9. Making sure every genuine comment and DM gets a reply

10. Keeping a weekly log of what customers say about taste, ingredients and questions, and sharing it with the founders

11. Tracking reach, saves, shares, follows and link clicks each week, and recommending what to change

12. Joining regular online check-ins with the founders and the creative, production and performance teamsWho can apply:Only those candidates can apply who:are available for the work from home job/internshipcan start the work from home job/internship between 3rd Oct'26 and 7th Nov'26are available for duration of 3 monthshave relevant skills and interests* Women wanting to start/restart their career can also apply.Stipend:INR₹ 7,500 - 15,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, Flexible work hoursSkills required:Social Media Marketing, Video Editing, Creative Writing, Video Making, Copywriting, Content Management, English Proficiency (Written) and Content EditingOther Requirements:1. Portfolio of Reels or posts you made yourself (personal, college, or brand pages all count)2. Comfortable editing in CapCut, VN, InShot, Premiere, or similar3. Basic Canva skills for carousels and stories4. A laptop or phone that can handle editing, plus stable internet5. Able to work independently and meet deadlines without reminders6. Understands reach, engagement, and click-through, not just likes7. Bonus: experience creating content for a food, beverage, or D2C brandAbout Company:NOFI is a functional lifestyle brand. A brand with three things at its foundation, things that hold whether the product is a soft drink, an ice cream, a snack, or something that doesn't exist yet.

Nofi is a clean-label beverage brand. Our rule is simple: taste comes first, every ingredient is real and recognisable, and nothing goes on the label that we wouldn't explain to you in plain words. No hidden extras, no wellness jargon, just drinks that are genuinely good and honest about what's in them. We're live in the market and growing fast. Every drink we make, now and next, is held to the same clean-label standard.Additional information:

Stipend Structure:

Fixed pay: ₹ 5,000 - 10,000 /month

Incentive pay: ₹ 2,500 - 5,000 /month

Responsibilities

Role: You'll run the day-to-day content engine for nofi's Instagram (@grabnofi), working from home and directly with the founders. We give you product footage, photographs and product. You turn them into content that gets people to try nofi and come back for more. Your work goes live every week.

Selected intern's day-to-day responsibilities include:

1. Planning and editing Reels as per our current content plan, plus carousels and stories, from the footage and photographs we provide

2. Shooting additional clips at home on your phone when an idea needs something new

3. Pitching 3-5 new content ideas to the founders every week

4. Turning timely moments and trends into same-day posts, only when they fit nofi

5. Writing hooks and captions in nofi's voice: plain, specific and taste-first, never sounding like a wellness brand

6. Keeping every post within our approved product claims, with no health or medical claims, ever

7. Cutting short versions of content for paid ads with our performance team

8. Finding and reposting customer content (with permission) and keeping a library of it

9. Making sure every genuine comment and DM gets a reply

10. Keeping a weekly log of what customers say about taste, ingredients and questions, and sharing it with the founders

11. Tracking reach, saves, shares, follows and link clicks each week, and recommending what to change

12. Joining regular online check-ins with the founders and the creative, production and performance teams