Job description
Growth Marketing & User Acquisition Specialist (Consumer Startup)About Us
We're an early-stage consumer startup building a product in the lifestyle and social discovery space.
We're currently validating product-market fit and are looking for a growth-focused marketer to help us acquire our first users, improve conversion, and build a repeatable acquisition engine.
You'll work directly with the founder and have significant ownership over growth strategy and execution.
What You'll Do
Your primary objective is simple:
Help us find scalable ways to acquire and activate users.
Responsibilities include:
Plan and execute user acquisition campaigns
Launch and optimize Meta (Facebook & Instagram) ads
Improve landing page conversion
Develop messaging and positioning experiments
Design and analyze A/B tests
Work with designers to create high-performing creatives
Analyze funnels and user behavior
Recommend growth experiments based on data
Research competitors and acquisition opportunities
Help establish a repeatable growth process
What We're Looking For
Experience running Meta Ads
Strong copywriting skills
Experience improving landing pages
Familiarity with growth experiments and A/B testing
Strong analytical mindset
Comfortable working with early-stage startups
Excellent English communication
Bonus:
Consumer app experience
Experience with GA4, Mixpanel, Amplitude or PostHog
Lifecycle marketing
Engagement
Freelance / Contract
10–20 hours per week initially
Potential for a long-term engagement based on results
How to apply
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- Apply with one tap — your profile is shared directly with Rola Labs.
- Track your application and get updates by email and WhatsApp.