Brand Marketing

This role is a great fit for someone who is creative, bold, and deeply excited about building brands people remember. You’ll work closely with the Founders and the GTM leadership team to shape Reo.Dev’s brand narrative - how we show up in the market, how we’re talked about, and how we stand out in a crowded DevTool ecosystem.Reo.Dev is at a breakout moment. We launched in Oct 2023, and within just two years we’ve become one of the most talked-about platforms in the DevTool world. The best DevTool companies globally use Reo, and we’ve reached strong PMF. Now we’re entering our next chapter - moving from being known to owning the DevGTM narrative.This is where you come in.🎨 What will you be working on?Conceptualising and executing bold brand campaigns that make Reo.Dev memorable in the DevTool and GTM ecosystemComing up with out-of-the-box, viral-worthy ideas - content, stunts, collaborations, launches, narrativesBuilding brand moments around launches, reports, events, conferences, and cultural momentsCollaborating with creators, designers, and agencies (especially in the US / global markets) to bring ideas to lifeExperimenting with formats - video, social, community-led campaigns, experiential ideasOwning brand execution end-to-end: idea → execution → distribution → learningHelping Reo.Dev build a distinct, memorable, category-defining brandWhat would help you excel at this job:Someone who naturally thinks in ideas and narrativesComfortable taking creative risks and trying unconventional approachesStrong execution bias - you don’t stop at “this would be cool”Experience working with or managing creators, freelancers, or agenciesExposure to US / global markets and sensibilities is a strong plusEnjoy operating in early-stage environments with high ownershipPrior experience in a creative agency is a plus👯 What qualities we look for in our team members?While there is no stencil for the type of people we like, there are a few traits that might make Reo.Dev a better fit for you. Reo.Dev might be a good fit if you:Work hard, hands-on and want to grow really fast.Care about your work a great deal, find it highly unsettling if the quality of work is even slightly sub-par.Execute fast.Are hands on (we will not have elaborate reporting structures for the foreseeable future and hopefully ever).Are someone people like to work with, low on ego, high on humilityHave the ability to fail, learn and keep trying till you win. Start-ups are tough and we will not get everything right the first timeHave a longish view of your career growth and not optimising for the next 1-2 years