Marketing Executive

Position Title: Marketing Executive Mentor Marketplace & Partner Ecosystem

Department: Marketing / Growth

Reports To: Founding Team

Location: Pune (Office)

Employment Type: Full-Time

Experience Required: 1-3 yrs

About the Organization

Nari Shakti Vikas 2047 Pvt Ltd has developed an AI-native platform built to shape the next generation of women leaders and entrepreneurs in India. Positioned at the intersection of technology, mentorship, and opportunity, the platform brings together a diverse ecosystem of stakeholders industry leaders, strategic partners, corporate organizations, and educational institutions united by a shared mission of empowering women to realize their full potential.

Currently in its pre-launch phase, Shakti 2047 is being built as a scalable, multi-stakeholder ecosystem rather than a single-purpose tool. Given its early stage, the organization operates with the agility of a startup priorities shift quickly, responsibilities span multiple functions, and every team member plays a role that goes beyond a fixed job title.

Role Summary

We are looking for a driven and relationship-oriented Marketing Executive to build and grow two critical pillars of the platform: the Mentor Marketplace and the Partner/Affiliate Ecosystem. This role is at the heart of our platform's supply-side growth identifying and bringing on mentors, coaches, and experts who will guide our community of women leaders and entrepreneurs, while simultaneously building a network of affiliate partners to expand the platform's reach, offer unique programs and provide pathways to achieve their vision.

This is a founding-team role for someone who thrives on outreach, relationship-building, and closing and who wants to play a hands-on part in shaping a marketplace from the ground up.

Key Responsibilities

Mentor Marketplace Development

Identify, research, and reach out to potential mentors, coaches, and subject-matter experts across leadership, entrepreneurship, business, and related domains.

Pitch the platform's vision and value proposition to prospective mentors and drive them through the onboarding funnel.

Manage end-to-end onboarding of mentors profile setup, documentation, agreements, and platform orientation.

Build and maintain a healthy pipeline of prospective mentors across diverse expertise areas and experience levels.

Nurture ongoing relationships with onboarded mentors to ensure engagement and retention on the platform.

Partner & Affiliate Ecosystem Development

Identify and reach out to potential affiliate partners, industry associations, corporates, communities, academies and influencers who can promote the platform through an affiliate marketing model.

Pitch and negotiate affiliate partnership terms, ensuring alignment with platform goals and incentive structures.

Manage the onboarding of affiliate partners, including agreements, tracking setup, and orientation on promotional guidelines.

Track and support partner performance, providing them with the resources and materials needed to promote the platform effectively.

Build long-term, collaborative relationships with partners to drive sustained referrals and platform growth.

Pipeline & Relationship Management

Maintain accurate and up-to-date records of mentor and partner outreach, conversations, and onboarding status (CRM or trackers).

Prepare regular reports on outreach activity, conversion rates, and ecosystem growth for leadership review.

Coordinate with internal teams (operations, content, product) to ensure a smooth experience for mentors and partners post-onboarding.

Gather feedback from mentors and partners to continuously refine outreach pitches, onboarding processes, and incentive structures.

General Support

Given the platform's pre-launch stage, be ready to take on adjacent tasks that support overall growth and ecosystem-building as priorities evolve.

Contribute ideas for structuring the mentor marketplace and affiliate program as these are still being shaped.

Required Skills & Qualifications

Bachelor's degree in Marketing, Business Administration, Communications, or a related field.

1-2 yrs of experience in business development, partnerships, marketplace growth, affiliate marketing, or B2B/B2C outreach roles.

Excellent verbal and written communication skills, with strong pitching and negotiation ability.

Comfortable with high-volume outreach (calls, emails, LinkedIn, etc.) and managing multiple relationships simultaneously.

Familiarity with basic tracking/reporting practices.

Prior experience in mentor/coach networks, affiliate marketing, or marketplace platforms is a strong plus.

Self-starter who can operate with minimal process and build structure where needed.

Desired Attributes

Natural relationship-builder who is persuasive, personable, and persistent.

Comfortable engaging with senior professionals, coaches, and industry experts.

Target-driven with a strong sense of ownership over outreach and onboarding .