Product Marketing Specialist

Product Marketing AssociateAbout TrademoAt Trademo, we are transforming global trade and supply chains through AI and technology. Our AI-driven platform helps businesses gain visibility into global trade, strengthen compliance, manage supply-chain risks, and make data-driven decisions with confidence.Our products span trade intelligence, sanctions screening, global trade compliance, supply-chain mapping, and trade transaction digitization.About the RoleWe are looking for a Product Marketing Associate to own the end-to-end marketing strategy and execution for assigned product lines at Trademo.In this role, you will act as the bridge between Product, Sales, and Marketing, shaping how our products are positioned, communicated, adopted, and scaled in the market.You will work on product positioning, go-to-market initiatives, sales enablement, content, and top-of-funnel awareness while partnering closely with cross-functional teams.What You'll DoOwn end-to-end product marketing for assigned product lines, from positioning and messaging to adoption and growth.Act as the primary liaison between Product, Sales, and Marketing to ensure alignment on messaging, launches, and go-to-market execution.Develop clear and differentiated product positioning and messaging that resonates with target B2B personas.Build and maintain sales enablement assets including pitch decks, one-pagers, battle cards, case studies, and demo narratives.Drive top-of-funnel organic awareness through content, campaigns, and distribution strategies.Partner with Content and Digital teams to create high-quality assets including blogs, whitepapers, landing pages, and thought leadership content.Support product launches through structured go-to-market plans, internal enablement, and external campaigns.Work closely with cross-functional stakeholders to ensure consistent product communication and execution.What We're Looking For4–6 years of experience in a SaaS environment, preferably in Product Marketing, Content Marketing, or a related role.Strong understanding of B2B buyer journeys and go-to-market strategies.Hands-on experience with product positioning and messaging.Experience creating sales enablement materials and supporting revenue teams.Strong communication, storytelling, and stakeholder management skills.Ability to simplify complex products or concepts into clear, compelling messaging.Strong cross-functional collaboration skills, especially with Product, Sales, and Marketing teams.Demonstrated ability to take ownership of initiatives and drive them end-to-end with minimal supervision.Comfortable working in a fast-moving, high-growth startup environment.What Will Make You Stand OutExperience in B2B SaaS or enterprise technology.Experience working on product launches and GTM campaigns.Experience translating complex or technical products into simple customer-facing narratives.Experience creating sales enablement and thought leadership content.Exposure to industries such as trade, supply chain, logistics, compliance, fintech, or enterprise technology is a plus.Why Trademo?You'll have the opportunity to work at the intersection of AI, global trade, supply chains, and enterprise SaaS, and play a key role in shaping how innovative products are positioned and taken to market.