State Sales Head

Job Title: State Sales Head – Dealer Development Job Type: Full-Time | Hybrid (Office & Field Work)Role OverviewState Sales Head – Dealer Development to drive state-level sales growth and franchise expansion. The role focuses on building and managing a high-performing sales structure through Area Sales Managers (ASMs) while expanding Management Role Franchises and Shop Franchises across the state.The ideal candidate will be a strong leader with proven experience in FMCG, Retail, Cement, Paint, or Franchise-based businesses, capable of executing aggressive growth strategies and maintaining long-term franchise relationships.Key ResponsibilitiesAppoint, train, guide, and monitor Area Sales Managers to achieve state-level sales objectivesLead recruitment and expansion of Management Role Franchises and Shop FranchisesDrive achievement of monthly, quarterly, and annual revenue targetsBuild and maintain strong relationships with franchise partners to maximize business potentialDesign and execute strategies for franchise growth, support, and market penetrationMonitor ASM and franchise performance using KRAs & KPIsProvide regular sales reports, market insights, and competitor feedback to senior managementProactively resolve franchise and operational issuesEnsure strict adherence to company policies, ethical standards, and compliance normsKey Performance Indicators (KPIs)Achievement of revenue targets (Monthly / Quarterly / Annual)Number of new Management Role & Shop Franchises onboardedPerformance and productivity of Area Sales ManagersFranchise satisfaction and retention rateGrowth in state-wide market penetration and brand visibilityRequired Qualifications & SkillsBachelor’s or Master’s degree in Business Administration, Marketing, or a related field7–10 years of proven sales leadership experience (Preferred industries: FMCG, Retail, Cement, Paint, Franchise Business)Strong people management and leadership capabilitiesProven track record of achieving and exceeding sales targetsExcellent communication, negotiation, and relationship management skillsEntrepreneurial mindset with strong problem-solving abilitiesWillingness to travel extensively within the state