Marketing Executive

Job Title: Digital Marketing SpecialistLocation: Arjan Garh, DelhiJob type: Full time, OnsiteAbout us: At Timble Glance, our motto, ‘More Data, More Opportunities’, epitomizes our unwavering commitment to equipping forward-thinking enterprises in their battle against fraud. We take pride in building cutting-edge AI solutions to help financial institutions mitigate risk and generate comprehensive data. This data leads to insightful solutions, ensuring effective fraud prevention and risk mitigation.Key ResponsibilitiesCraft and execute digital marketing strategies across channels like SEO, PPC, email, social media, content, and paid media—aligned with business objectives.Analyze and optimize campaign performance using metrics-driven insights via tools like Google Analytics, adjusting approaches to maximize ROI.Manage cross-channel campaigns, curating product mailers newsletters & other creative for overall enhancement of brand & brand building..·      Manage the following : KPIs, Customer acquisition Cost , Email open & click rates, Conversion rates, Social Media Engagement & growth, Campaign ROI, Customer Retention rate.Conduct market research, audience profiling, and competitive analysis to uncover new opportunities and inform messaging.Stay current with emerging trends, tools, and technologies in digital marketing to maintain innovative initiatives.Report insights to stakeholders—highlighting performance, identifying bottlenecks, and proposing strategic optimizations. Qualifications & SkillsEducation: Bachelor’s degree in Marketing, Business, Communications, or related field. Certifications in digital marketing, SEO, SEM, or analytics are a plus.Experience: Typically 2–4+ years in digital marketing, with proven success in strategic campaign management.Technical Know‑How: Familiarity with SEO, SEM, PPC, CMS, email marketing tools; basic comfort with HTML/CSS or design tools is beneficial.Communication & Collaboration: Exceptional verbal and written skills, adept at aligning with external partners.Project Management: Strong organization, multitasking, and ability to deliver on deadlines across multiple campaigns.