Content and Social Media Marketing - Internship

About the internship:Selected intern's day-to-day responsibilities include:

1. Plan and create engaging Instagram content, including reels, stories, and posts that align with ash & amber's premium aesthetic.

2. Research fashion trends, viral content formats, and social media strategies to generate fresh content ideas every week.

3. Assist in planning and appearing in lifestyle and product shoots for social media campaigns.

4. Edit short-form videos using CapCut or similar software while maintaining a luxury, minimal aesthetic.

5. Help manage the Instagram account by scheduling posts, writing captions, and engaging with the community.Who can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 17th Sep'26 and 22nd Oct'26are available for duration of 6 monthshave relevant skills and interests* Women wanting to start/restart their career can also apply.Stipend:INR₹ 10,000 - 12,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, Informal dress codeSkills required:Social Media Marketing, Content Marketing, Fashion Styling, Instagram Marketing, Instagram Ads and Visual StorytellingOther Requirements:1. Passionate about fashion, luxury branding, and social media.2. Excellent understanding of Instagram trends and aesthetics.3. Comfortable being in front of the camera for Reels and lifestyle content.4. Strong eye for styling, composition, and visual storytelling.5. Experience with Canva, CapCut, or Adobe Creative Suite is preferred.6. Familiarity with Meta Ads Manager is a plus.7. Fashion, Marketing, or Design students are preferred.About Company:We are a contemporary women's fashion brand focused on timeless, understated clothing that combines elegance with everyday comfort. Our collections feature refined silhouettes, premium fabrics, and earthy color palettes inspired by quiet luxury and mindful living. We believe in creating versatile pieces that transcend trends and become long-term wardrobe essentials.

As a growing direct-to-consumer brand, we oversee every stage of the process, from design and product development to branding, e-commerce, digital marketing, content creation, customer experience, and order fulfillment. Our mission is to deliver thoughtfully designed apparel while building a strong, authentic brand that values quality, craftsmanship, and intentional fashion over fast fashion. Our parent company is Himanshu Apparels, which has been in the garment/fashion industry for over 30 years.

Responsibilities

Selected intern's day-to-day responsibilities include:

1. Plan and create engaging Instagram content, including reels, stories, and posts that align with ash & amber's premium aesthetic.

2. Research fashion trends, viral content formats, and social media strategies to generate fresh content ideas every week.

3. Assist in planning and appearing in lifestyle and product shoots for social media campaigns.

4. Edit short-form videos using CapCut or similar software while maintaining a luxury, minimal aesthetic.

5. Help manage the Instagram account by scheduling posts, writing captions, and engaging with the community.