AI Social Media & Growth Manager-Remote

Job description:

How to Apply

Please don’t send us only a standard CV.

Show us what you can do.

Send us:

Examples of social accounts or content you have created or grown.

The AI tools you currently use for content creation and automation.

A short explanation of how you would build an AI-powered social media engine for Travmonde.

Three B2C and three B2B content ideas you would publish during your first weeks.

One example showing how you would turn a single idea into content for multiple channels.

An example of an account you have grown, including the numbers and your contribution.

About Travmonde

Travmonde is building an intelligent travel platform connecting travelers and travel professionals with exceptional local tours, guides and destination services worldwide.

We have built significant global supply, industry relationships and technology — but our social media presence does not yet reflect the company we are building.

We want to change that.

We are looking for someone who can build an AI-powered content, social media and audience-growth engine, rather than simply manually creating and posting content.

Our ambition is both B2B and B2C:

Build awareness, authority and demand among travel advisors, tour operators and other travel professionals.

Build a consumer audience that discovers experiences through our content and ultimately books directly with Travmonde.

The Role

Your mission is to:

Turn Travmonde’s destinations, experiences, guides, industry knowledge and founder insights into an AI-powered media and audience engine — building both B2B and B2C demand and ultimately converting attention into bookings and revenue.

You will combine creativity and judgment with AI and automation to dramatically increase the speed, quality and volume of content production.

This is not a traditional social media manager role where most of your time is spent manually designing and scheduling posts.

We expect you to think AI-first and growth-first.

You should constantly ask:

How can AI do most of the repetitive work while I concentrate on ideas, storytelling, quality, experimentation and growth?

What You Will Do

Build our AI-powered content engine

Create a repeatable workflow:

Idea → Research → Content → Design/Video → Approval → Publishing → Distribution → Analysis → Improvement

Use AI and automation wherever appropriate.

The objective is to create a scalable content operation without building a large traditional social media team.

Create and repurpose content

Turn strong ideas, experiences and information into multiple formats, including:

LinkedIn posts

Instagram posts and carousels

Reels and short-form video

Stories

Founder content

Company content

Destination and experience content

B2C inspirational content

B2B industry content

For example, one great Travmonde experience could become an Instagram Reel, carousel, story, LinkedIn post and other pieces of content — without producing everything manually from scratch.

Develop Travmonde’s content pillars

Potential themes include:

Travel Inspiration & Experiences Remarkable tours, destinations, local guides, hidden places and experiences worth traveling for.

Bookable Experiences Content that doesn’t just inspire people but moves them toward discovering and booking Travmonde experiences.

Travel Industry Intelligence Useful insights for travel advisors, tour operators and other B2B travel professionals.

AI + Future of Travel How AI, agents and technology are changing travel discovery, distribution, operations and customer experience.

Building Travmonde Behind-the-scenes stories about building a global travel technology company.

Founder Perspective Turn founder ideas, observations, experiences and industry opinions into compelling social content.

Build both B2C and B2B audiences

We are interested in relevant audiences, not vanity metrics.

B2C

Build an audience of travelers interested in:

Unique local experiences

Private and guided tours

Authentic destination experiences

Things to do in destinations

Travel inspiration

The long-term funnel is:

Content → Inspiration → Travmonde → Experience → Direct Booking

B2B

Build an audience among:

Travel advisors

Tour operators

Cruise companies

Travel companies

Travel-tech professionals

Local guides and experience providers

Other relevant industry decision-makers

The funnel is:

Content → Authority & Trust → Travmonde → Lead/Registration → Booking

Use AI aggressively

You should already use — or be excited to master — tools such as:

ChatGPT

AI research tools

Canva AI

AI image and video tools

Content repurposing tools

Social scheduling and automation platforms

Social analytics tools

We don’t care which exact technology stack you prefer.

We care whether you can create a high-quality, scalable content operation with very little unnecessary manual work.

We also expect you to continuously experiment with new AI tools and workflows as the technology evolves.

Grow, experiment and learn

You will continuously test:

Content formats

Hooks

Topics

Destinations

Calls to action

Posting frequency

Channels

B2B versus B2C content

Organic growth strategies

AI-generated and human-created formats

You should understand why something performed — not simply report that it received 20,000 views.

Turn attention into business

Social media for Travmonde is not simply a branding exercise.

Ultimately, we want to understand:

Content → Audience → Traffic → Leads/Customers → Bookings → Revenue

You will work with us to identify which content and channels actually contribute to business growth.

What We Are Looking For

You don’t need 10 years of social media experience.

You do need to be:

Extremely comfortable with AI

Curious about emerging AI tools

A strong storyteller

Visually aware

Excellent at creating hooks and simplifying ideas

Able to understand what makes people stop, watch, click and share

Analytical about what works and what doesn’t

Comfortable experimenting quickly

Able to work independently

Commercially minded

Obsessed with growth and continuous improvement

Experience in travel is useful but not essential.

Experience building social accounts from zero — personally or professionally — is highly valuable.

What We Don’t Want

We are probably not the right company for you if your approach is:

“Give me a content calendar and I’ll manually make three Canva posts every week.”

We are looking for someone who thinks more like:

“Give me Travmonde’s raw material and I’ll build a system that turns it into high-quality content at scale, learns what audiences respond to, grows distribution and ultimately generates business.”

Initial 90-Day Mission

Your first objective will be to take Travmonde from an almost inactive social presence to a consistent, measurable and scalable content and growth operation.

During the first 90 days, you will:

Establish our B2B and B2C social strategy

Define our content pillars and positioning

Build the AI-assisted production workflow

Establish a consistent LinkedIn and Instagram presence

Test short-form video and other relevant formats

Build Travmonde’s company presence

Develop the founder’s social presence alongside it

Test B2C content designed to drive travelers toward Travmonde

Test B2B content designed to attract travel professionals

Identify which formats and subjects generate meaningful growth

Establish reporting connecting social activity to traffic, leads and bookings

Create a system capable of scaling without requiring a large content team

Success Looks Like

After 90 days, we should be able to say:

We know what content works, which audiences respond to it, how to produce it efficiently, and how social media can become a meaningful acquisition and distribution channel for Travmonde.

Longer term, the goal is bigger:

Build an audience Travmonde owns — and turn that audience into B2B and B2C demand, direct traffic and bookings.

Bonus: Choose a travel experience, destination or travel-industry trend and create one example Travmonde post or short-form video concept.

We care much more about your thinking, creativity, AI capabilities and demonstrated ability to grow an audience than your job title or formal qualifications.