Content Research & Scriptwriting - Instagram - Internship (Part Time)

About the internship:We are looking for a young, creative, and Instagram-native Content Research & Scriptwriting Intern who loves social media, Reels, travel, lifestyle, and storytelling.

You will work directly with the founders on content for two brands:

1. The YOLO Couple - a luxury travel and couple lifestyle content brand

2. Magic Touch Jewellery - an established diamond jewellery brand

This is not a typical social media posting internship. We are looking for someone who can think of content ideas, research interesting topics, identify strong hooks, understand what makes people stop scrolling, and turn ideas into engaging short-form video scripts.

Selected intern's day-to-day responsibilities include:

1. Researching trending topics, formats, hooks, and content ideas related to travel, luxury lifestyle, couples, jewellery, and consumer behaviour

2. Studying successful Instagram creators and identifying patterns that can inspire original content

3. Building and maintaining a weekly content idea bank

4. Suggesting new content series, formats, and recurring themes

5. Writing short, engaging scripts for Instagram Reels

6. Creating strong opening hooks designed to capture attention in the first few seconds

7. Converting ideas into simple, natural, and conversational scripts

8. Developing multiple versions of hooks and openings for testing

9. Researching facts and information required for educational and value-driven content

10. Tracking content performance, including views, retention, saves, shares, and comments

11. Studying Instagram trends and changes in content formats

12. Suggesting content improvements based on actual performance data

13. Helping maintain weekly and monthly content calendars

14. Organising ideas according to defined content pillars

15. Coordinating with the founders during the script approval and content creation process

16. Maintaining a database of hooks, references, trends, and content ideasWho can apply:Only those candidates can apply who:are available for the part time job/internshipcan start the part time job/internship between 23rd Sep'26 and 28th Oct'26are available for duration of 6 monthsare from Mumbai onlyhave relevant skills and interestsStipend:INR₹ 5,000 - 10,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, Flexible work hours, Informal dress code, 5 days a week, Free snacks & beveragesSkills required:Social Media Marketing, Content Writing, Creative Writing, Script Writing, Copywriting, Content Marketing, Instagram Marketing, Research and Analytics and Effective CommunicationOther Requirements:1. Strong interest in Instagram, Reels, and short-form content2. Excellent curiosity and willingness to research3. Good command of written English4. Ability to write in a simple, conversational, and natural style5. Good understanding of how Instagram content works and regular familiarity with creators and trends6. Strong sense of what makes content interesting, useful, or shareable7. Comfortable using ChatGPT and other AI tools for research and brainstorming while maintaining independent thinking8. Previous experience creating Instagram Reels, writing scripts, or managing a creator page is preferred9. Students and recent graduates from Mass Communication, Advertising, Marketing, Media, Journalism, Digital Marketing, or related fields are welcome10. A personal Instagram page, content portfolio, previous scripts, or examples of Reels created by the candidate will be an advantageAbout Company:Magic Touch has been a benchmark for design, craftsmanship, quality, and price. As India's leading manufacturer and retailer of real diamond & jewelry, we offer a huge range of exclusive designs and a wide-ranging collection. Whether you are looking for everyday wear, occasion wear, or gifting, Magic Touch is your one-stop jewelry shopping destination for the best in quality, design, and price!Additional information:

Stipend Structure:

Fixed pay: ₹ 4,000 - 6,000 /month

Incentive pay: ₹ 1,000 - 4,000 /month

What You Will Learn:

1. How real-world content strategies are developed for brands

2. Short-form video scripting and storytelling

3. Instagram content research and analytics

4. Building content systems and content calendars

5. Working directly with founders and turning ideas into publishable content

6. Understanding the difference between content that simply gets views and content that builds a brand

Responsibilities

We are looking for a young, creative, and Instagram-native Content Research & Scriptwriting Intern who loves social media, Reels, travel, lifestyle, and storytelling.

You will work directly with the founders on content for two brands:

1. The YOLO Couple - a luxury travel and couple lifestyle content brand

2. Magic Touch Jewellery - an established diamond jewellery brand

This is not a typical social media posting internship. We are looking for someone who can think of content ideas, research interesting topics, identify strong hooks, understand what makes people stop scrolling, and turn ideas into engaging short-form video scripts.

Selected intern's day-to-day responsibilities include:

1. Researching trending topics, formats, hooks, and content ideas related to travel, luxury lifestyle, couples, jewellery, and consumer behaviour

2. Studying successful Instagram creators and identifying patterns that can inspire original content

3. Building and maintaining a weekly content idea bank

4. Suggesting new content series, formats, and recurring themes

5. Writing short, engaging scripts for Instagram Reels

6. Creating strong opening hooks designed to capture attention in the first few seconds

7. Converting ideas into simple, natural, and conversational scripts

8. Developing multiple versions of hooks and openings for testing

9. Researching facts and information required for educational and value-driven content

10. Tracking content performance, including views, retention, saves, shares, and comments

11. Studying Instagram trends and changes in content formats

12. Suggesting content improvements based on actual performance data

13. Helping maintain weekly and monthly content calendars

14. Organising ideas according to defined content pillars

15. Coordinating with the founders during the script approval and content creation process

16. Maintaining a database of hooks, references, trends, and content ideas