Marketing - Internship

About the internship:We are looking for a curious and driven Marketing Intern with a solid foundation in Psychology to join us at our Baner office. Marketing at ARC isn't about generic growth hacks; it's about understanding human behaviour, decision-making, and communication at a deeper level.

In this role, you will bridge the gap between psychological principles and real-world marketing. You will help us design campaigns, understand audience mindsets, and craft messaging rooted in applied behavioural science. If you love dissecting why people think, feel, and act the way they do, this role is for you.

Selected intern's day-to-day responsibilities include:

1. Applied Behavioural Marketing: Use psychological insights and behavioural science frameworks to create authentic, high-impact marketing collateral and social media content.

2. Audience Research: Study the client and audience personas to understand drivers, motivations, and decision-making patterns.

3. Campaign & Content Execution: Work closely with our team to brainstorm, draft, and launch marketing campaigns across digital platforms.

4. Experiment & Learn: Test different messaging strategies based on behavioural nudges and track what truly resonates with our audience.Who can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 21st Sep'26 and 26th Oct'26are available for duration of 3 monthsare from Pune onlyhave relevant skills and interests* Women wanting to start/restart their career can also apply.Stipend:INR₹ 15,000 - 20,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, 5 days a week, Free snacks & beveragesSkills required:Digital Marketing, Networking, E-commerce, Email Marketing, English Proficiency (Spoken), English Proficiency (Written), Interpersonal skills, Market research and MarketingOther Requirements:1. Candidates with a degree or a strong academic background in Psychology or a combination of Psychology and Marketing/Communications.2. Candidates with exceptional written and verbal communication skills in English.3. Candidates who are curious learners and enjoy connecting theoretical psychology concepts to real-world applications and popular culture.4. Candidates who are available to join immediately.About Company:At ARC (Adi Raheja and Co), our purpose is to bring humaneness back into consulting. We partner with individuals, teams, and organisations to help them reach their full potential through interventions in organizational development, leadership development, and culture building. Our projects span from quick two-day sprints to year-long transformations. We're a decade-old firm with deep roots in Pune and a growing presence across India, 200+ clients strong, and a team of 25 who are MAD (making a difference) with their work.

Responsibilities

We are looking for a curious and driven Marketing Intern with a solid foundation in Psychology to join us at our Baner office. Marketing at ARC isn't about generic growth hacks; it's about understanding human behaviour, decision-making, and communication at a deeper level.

In this role, you will bridge the gap between psychological principles and real-world marketing. You will help us design campaigns, understand audience mindsets, and craft messaging rooted in applied behavioural science. If you love dissecting why people think, feel, and act the way they do, this role is for you.

Selected intern's day-to-day responsibilities include:

1. Applied Behavioural Marketing: Use psychological insights and behavioural science frameworks to create authentic, high-impact marketing collateral and social media content.

2. Audience Research: Study the client and audience personas to understand drivers, motivations, and decision-making patterns.

3. Campaign & Content Execution: Work closely with our team to brainstorm, draft, and launch marketing campaigns across digital platforms.

4. Experiment & Learn: Test different messaging strategies based on behavioural nudges and track what truly resonates with our audience.