Product Manager Marketing Automation AI

We're building AI-led marketing automation systems for our Digital marketing team. The core objective is simple: use automation and intelligence to acquire users at scale, efficiently, and with high quality with the long-term value (LTV) of these users as a core target.

About the Role

You'll join as a Product Manager owning a meaningful slice of this platform end-to-end from problem discovery through launch and adoption working closely with the existing product team and cross-functional stakeholders across the business.

Responsibilities

Own product for Marketing end-to-end: discovery, PRD writing, design collaboration, build oversight, launch, and adoption.

Ground every decision in real data youll pull and interpret actual usage, operational, and business data to generate hypotheses, test them and then recommend a product solution to implement.

Partner closely with engineering, design, and cross-functional business stakeholders to ship high-quality marketing products.

Translate ambiguous, evolving business problems into clear, build-ready specifications.

Run a disciplined, iterative delivery cadence validate direction early, correct fast, and ship surgically once something's approved.

Own outcomes, not just output define what success looks like for your area against the teams core metrics (acquisition scale, efficiency, user quality, and LTV) and instrument for it.

Build with an AI-native mindset actively identify where AI/LLM capabilities can create outsized value for the marketing team (automation, intelligence, personalization) rather than treating AI as an add-on, and use AI tools yourself to move faster through discovery, spec-writing, prototyping, and analysis.

Qualifications

36 years of product management experience, with genuine end-to-end ownership of a product area not just feature delivery.

Required Skills

Strong first-principles problem-solving able to break down ambiguous, complex business problems into structured, solvable pieces.

Data fluency comfortable with SQL/analytics tools, sharp about defining the right metrics, and instinctively data-backed in decision-making.

Excellent written and verbal communication you can write unambiguous, build-ready specs and communicate clearly and persuasively with stakeholders at every level.

Proven stakeholder management able to align cross-functional teams (business, engineering, design, marketing) with competing priorities toward a shared outcome.

Strong product sense an eye for what makes a workflow simple and valuable for a non-technical, business-user audience.

User empathy genuine curiosity about the people wholl use what you build, and discipline about validating with them rather than assuming.

Systems thinking comfortable reasoning about platforms with multiple integrated modules, dependencies, and stakeholders rather than isolated features.

Bias for action and ownership you drive things forward independently, elevate the right things, and dont wait to be told.

AI-native orientation genuine fluency and enthusiasm for using AI tools in your own workflow, and a sharp eye for where AI can be embedded into the product itself to create value for the marketing team.

Preferred Skills

Prior experience with platform, marketplace, marketing technology, or internal-tooling products is a strong plus.

Exposure to marketing/ad platforms (Meta Ads, Google Ads, or similar) is a plus, though not required. .