Content and Social Media Marketing - Internship

About the internship:Selected intern's day-to-day responsibilities include:

1. Strategize and edit short-form video content (Reels, YouTube Shorts) that simplifies educational concepts or highlights product features in a fun, digestible way

2. Stay on top of emerging trends, sounds, formats, and memes - and quickly adapt them to fit our brand and audience (students, educators, or parents)

3. Draft engaging captions, hooks, and scripts tailored to each platform's algorithm and audience behavior

4. Collaborate with the marketing team to turn educational content (courses, webinars, product features) into snackable video content

5. Manage the content calendar and posting schedule across Instagram, TikTok, YouTube Shorts, and LinkedIn

6. Monitor comments, DMs, and mentions; engage with our community authentically

7. Track video performance (views, watch time, shares, saves) and report on what's resonating

8. Support occasional filming at events, campus visits, or with student/educator ambassadorsWho can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 6th Oct'26 and 10th Nov'26are available for duration of 6 monthshave relevant skills and interests* Women wanting to start/restart their career can also apply.Stipend:INR₹ 10,000 - 25,000 /monthDeadline:[hidden]:59:59Other perks:CertificateSkills required:Social Media Marketing, Adobe Premiere Pro, Digital Marketing, Capcut and Content EditingOther Requirements:1. Currently pursuing or recently completed a degree in any field, preferably marketing, communications, media production, education, or related field2. Strong video editing skills, with proficiency in CapCut, Adobe Premiere Rush, Adobe Premiere Pro, or similar tools3. Demonstrated understanding of short-form video best practices (pacing, hooks, captions, trending audio)4. A finger on the pulse of social media trends - you're the person your friends ask "wait, what's that sound from?"5. Strong writing skills with the ability to make educational content feel fun and accessible6. Highly organized and able to manage multiple content pieces/deadlines at onceAbout Company:After dominating the offline market of tutoring, Allen Careers has set out to build the next big thing to happen to education. Allen Digital aims to build an EdTech platform to provide students with everything that a classroom cannot. Allen Digital was created as a strategic partnership between Allen Careers Institute and Bodhi Tree Systems to ensure tech enablement for millions of students. We are backed by some of the best names in media, business, education, and technology. This is a start-up that has a reputable team, strong investors, and a legacy. If building 0 to 1 excites you and you want to work with a team of proven leaders, please reach out to us.

Responsibilities

Selected intern's day-to-day responsibilities include:

1. Strategize and edit short-form video content (Reels, YouTube Shorts) that simplifies educational concepts or highlights product features in a fun, digestible way

2. Stay on top of emerging trends, sounds, formats, and memes - and quickly adapt them to fit our brand and audience (students, educators, or parents)

3. Draft engaging captions, hooks, and scripts tailored to each platform's algorithm and audience behavior

4. Collaborate with the marketing team to turn educational content (courses, webinars, product features) into snackable video content

5. Manage the content calendar and posting schedule across Instagram, TikTok, YouTube Shorts, and LinkedIn

6. Monitor comments, DMs, and mentions; engage with our community authentically

7. Track video performance (views, watch time, shares, saves) and report on what's resonating

8. Support occasional filming at events, campus visits, or with student/educator ambassadors