Sales Executive- SPM & Automation Lines

Responsible for business development and sales of SPM, automation machines and customized automation solutions. Generate new leads through regular customer visits and market development . Minimum 5 days/week field visits across Gujarat, Maharashtra, Rajasthan and Madhya Pradesh. Develop relationships with Plant Heads, Production, Engineering, Purchase and Management teams . Identify customer requirements for new production lines, capacity expansion and automation projects . Promote and sell: SPM Machines Assembly & Testing Lines Customized Automation Solutions Switchgear Manufacturing Automation MCB, MCCB, ACB, RCCB and related electrical automation. Handle the complete sales cycle from Lead → RFQ → Proposal → Negotiation → PO → Advance . Understand customer processes and recommend suitable automation solutions. Conduct technical-commercial presentations and explain ROI, productivity and manpower savings . Prepare quotations and proposals in coordination with the technical team. Regularly follow up with customers and convert opportunities into Purchase Orders . Maintain customer information, opportunities and follow-ups in CRM/ERP . Submit daily visit reports and weekly sales pipeline MIS. Coordinate with the technical/execution team for smooth project handover after PO and advance. Required SkillsIndustrial B2B Sales & Business Development Field Sales & Customer Relationship Management SPM / Industrial Automation knowledge Switchgear & Electrical Automation knowledge Technical Solution Selling Lead Generation & RFQ Handling Negotiation & Closing Skills Strong Follow-up & Communication Skills CRM/ERP & Sales Pipeline Management Willingness to travel extensively Preferred Candidate: 5–10+ years of experience in SPM, Industrial Automation, Switchgear Machinery, Machine Tools, Robotics, Assembly/Testing Equipment or Capital Equipment Sales . Experience handling ₹25 lakh to multi-crore projects preferred. Existing industrial customer network will be an advantage. Strong field-sales mindset with proven ability to generate and convert business . Key KPIs : Customer Visits | New Leads | Opportunities | RFQ Value | Conversion Ratio | Order Booking | New Customers | PO & Advance Collection Primary Objective: Generate business opportunities and convert them into Purchase Orders.