Content and Social Media Marketing - Internship

About the internship:Selected intern's day-to-day responsibilities include:

A. AI video generation and pipeline management:

1. Prompt engineering and tool execution: Generate video assets daily using text-to-video and image-to-video generative AI tools (such as Runway, Luma Dream Machine, Sora, Pika, or Hailuo AI)

2. AI avatar and voiceovers: Script and produce synthetic voiceovers and hyper-realistic AI avatars (using tools like ElevenLabs, HeyGen, or CapCut AI) for commentary, hooks, or faceless reels

3. Editing and post-production: Seamlessly merge AI-generated clips with text overlays, trending audio, viral captions, auto-captions styling, and transitions using CapCut, Premiere Pro, or DaVinci Resolve

B. Instagram content creation and publishing:

1. Reels strategy and batch production: Create, test, and schedule high-volume short-form reels and visual carousels tailored to maximize watch time, shares, and saves

2. Hook and script writing: Draft engaging 3-second hooks, video scripts, and strong calls to action (CTAs) that align with consumer psychology to drive engagement

3. Posting and asset scheduling: Publish content during peak audience activity windows using native Instagram tools or schedulers like Meta Business Suite and Buffer

C. Growth optimization and analytics tracking:

1. Performance monitoring: Track weekly metrics including reach, account non-follower conversion, watch duration, saves, and follower retention rate using Meta Insights

2. Trend and competitor scouting: Identify emerging audio trends, reel formats, viral hooks, and AI video styles daily across Instagram and TikTok to quickly adapt them for the brand

3. A/B testing content: Conduct iterative testing on video styles, AI visuals vs. human UGC, thumbnail covers, and caption structures to identify high-performing content engines

D. Audience engagement and community building:

1. Active engagement: Monitor and respond to comments, direct messages (DMs), and brand mentions within the crucial first few hours of posting to boost algorithm reach

2. DM automation setup: Assist in setting up or managing keyword triggers using tools like ManyChat to turn reel engagement into link clicks or direct leadsWho can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 12th Oct'26 and 16th Nov'26are available for duration of 6 monthshave relevant skills and interestsStipend:INR₹ 15,000 - 18,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, Free snacks & beveragesSkills required:Social Media Marketing, Video Editing, Creative Thinking, Creative Writing, Instagram Marketing and AI Video GenerationAbout Company:AI.YoLearn Private Limited (operating as YoLearn.AI) is a deep-tech Indian EdTech and AI infrastructure company founded in January 2025. Headquartered in Noida, Uttar Pradesh, the company focuses on transforming standard static textbooks into interactive, conversational learning experiences using agentic and voice-first generative AI.

Responsibilities

Selected intern's day-to-day responsibilities include:

A. AI video generation and pipeline management:

1. Prompt engineering and tool execution: Generate video assets daily using text-to-video and image-to-video generative AI tools (such as Runway, Luma Dream Machine, Sora, Pika, or Hailuo AI)

2. AI avatar and voiceovers: Script and produce synthetic voiceovers and hyper-realistic AI avatars (using tools like ElevenLabs, HeyGen, or CapCut AI) for commentary, hooks, or faceless reels

3. Editing and post-production: Seamlessly merge AI-generated clips with text overlays, trending audio, viral captions, auto-captions styling, and transitions using CapCut, Premiere Pro, or DaVinci Resolve

B. Instagram content creation and publishing:

1. Reels strategy and batch production: Create, test, and schedule high-volume short-form reels and visual carousels tailored to maximize watch time, shares, and saves

2. Hook and script writing: Draft engaging 3-second hooks, video scripts, and strong calls to action (CTAs) that align with consumer psychology to drive engagement

3. Posting and asset scheduling: Publish content during peak audience activity windows using native Instagram tools or schedulers like Meta Business Suite and Buffer

C. Growth optimization and analytics tracking:

1. Performance monitoring: Track weekly metrics including reach, account non-follower conversion, watch duration, saves, and follower retention rate using Meta Insights

2. Trend and competitor scouting: Identify emerging audio trends, reel formats, viral hooks, and AI video styles daily across Instagram and TikTok to quickly adapt them for the brand

3. A/B testing content: Conduct iterative testing on video styles, AI visuals vs. human UGC, thumbnail covers, and caption structures to identify high-performing content engines

D. Audience engagement and community building:

1. Active engagement: Monitor and respond to comments, direct messages (DMs), and brand mentions within the crucial first few hours of posting to boost algorithm reach

2. DM automation setup: Assist in setting up or managing keyword triggers using tools like ManyChat to turn reel engagement into link clicks or direct leads