Job description
Responsibilities
Manage the SEO initiatives - strategising, planning and execution
Define key metrics and SEO road map (including link building strategy)
Review and analyse analytics and site traffic to gauge positive and negative changes
Create and execute an SEO plan for the assigned categories to maximise traffic from the channel
Plan SEO tests, collect and analyse data, identify trends and insights on search engine algorithms
Collaborate with Content team to optimise copy and landing pages for search engine marketing
Collaborate with the SEM team for keyword research and complementary campaigns
Research, analyse and benchmark against competitor performance
Create and maintain SEO performance dashboard to provide visibility for respective pages
Communication to team and management on project development, timelines, and results.
What We are Looking for
Proven track record of building top talent and high performance.
A Team Player
Experience managing large scale systems in competitive and rapid growth environments
Master of on-page & off-page SEO
Understand the co-relation of content & link-building.
Who speaks the language of google webmaster & analytics
Bachelor's degree with experience of 2 - 4 years in Digital Marketing domain.
Key skills
How to apply
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