Marketing Executive

About the job:Key responsibilities:

1. Raise and track NOCs (No Objection Certificates) required for campaign and content rollout

2. Coordinate POs (Purchase Orders) and vendor engagements, ensuring timely processing and delivery

3. Track campaigns end-to-end timelines, deliverables, and follow-ups across internal and external stakeholders

4. Manage and monitor campaign budgets, flagging variances and ensuring spend discipline

5. Coordinate assets (audio, video, creative files) across teams to ensure timely availability for campaign execution

6. Maintain internal coordination across marketing, content, and regional teams to keep campaigns moving

7. Prepare and maintain campaign reports, tracking key metrics and status updates for internal stakeholders

8. Support the planning and execution of social media campaigns for regional music properties and artists

9. Contribute to content ideation for campaigns, artist promotions, and regional music initiatives

10. Track trends across regional music, social platforms, and youth culture to inform campaign concepts

11. Conduct artist and content research to support campaign planning and positioning

12. Assist in developing campaign concepts and creative marketing initiatives and support their executionWho can apply:Only those candidates can apply who:have minimum 1 years of experienceSalary:₹ 3,00,000 - 4,00,000 /yearExperience:1 year(s)Deadline:[hidden]:59:59Other perks:5 days a weekSkills required:MarketingAbout Company:Saregama India Limited, an RP Sanjiv Goenka Group company, is India's oldest music label, youngest film studio, and multi-language TV content producer. It owns India's largest catalog of music IP of over 130K songs across languages and produces films under the brand of Yoodlee Films. Saregama also owns and retails the digital music player Carvaan. Carvaan is a perfect blend of digital technology and a retro form factor. Saregama's film production house, Yoodlee Films, is the country's youngest boutique film production studio that has produced over twenty films over the last three years. Over the last 20 years, Saregama has created over 6k hours of content for Sun TV and at any given time broadcasts 3-4 serials, creating around 15-16 hours of content per week.

Responsibilities

Key responsibilities:

1. Raise and track NOCs (No Objection Certificates) required for campaign and content rollout

2. Coordinate POs (Purchase Orders) and vendor engagements, ensuring timely processing and delivery

3. Track campaigns end-to-end timelines, deliverables, and follow-ups across internal and external stakeholders

4. Manage and monitor campaign budgets, flagging variances and ensuring spend discipline

5. Coordinate assets (audio, video, creative files) across teams to ensure timely availability for campaign execution

6. Maintain internal coordination across marketing, content, and regional teams to keep campaigns moving

7. Prepare and maintain campaign reports, tracking key metrics and status updates for internal stakeholders

8. Support the planning and execution of social media campaigns for regional music properties and artists

9. Contribute to content ideation for campaigns, artist promotions, and regional music initiatives

10. Track trends across regional music, social platforms, and youth culture to inform campaign concepts

11. Conduct artist and content research to support campaign planning and positioning

12. Assist in developing campaign concepts and creative marketing initiatives and support their execution