Inside Sales Executive (IT Sales)

Role Overview

We are seeking an energetic and results-driven Inside Sales Executive with 2–4 years of experience in IT Sales, SaaS Sales, or Technology Services Sales. This role goes beyond traditional lead generation and requires active participation in our Go-To-Market (GTM) strategy, outbound prospecting, and pipeline development.

The ideal candidate will leverage platforms such as Apollo.io, LinkedIn Sales Navigator, email outreach, and cold calling to identify and engage potential customers, generate qualified meetings, and contribute to revenue growth.

Key Responsibilities

Execute outbound sales and lead generation campaigns targeting enterprise and mid-market customers.

Build targeted prospect lists using Apollo.io, LinkedIn Sales Navigator, company databases, and industry research.

Identify and connect with key decision-makers including CFOs, Finance Controllers, Revenue Managers, IT Leaders, and Business Owners.

Drive LinkedIn outreach campaigns, connection requests, and follow-up sequences to generate qualified conversations.

Manage Apollo.io prospecting workflows, contact enrichment, email sequencing, and campaign tracking.

Support GTM initiatives by identifying target industries, customer segments, and ideal customer profiles (ICPs).

Schedule discovery calls, product demonstrations, and meetings for the leadership team.

Collaborate with founders to refine messaging, outreach strategies, and sales playbooks.

Maintain and update CRM records, lead statuses, and sales activities.

Track outreach metrics, conversion rates, and pipeline performance.

Gather market intelligence and customer feedback to improve product positioning and sales effectiveness.

Consistently achieve monthly targets for meetings, opportunities, and pipeline generation.

Requirements

2–4 years of experience in Inside Sales, IT Sales, SaaS Sales, Business Development, or Technology Consulting Sales.

Hands-on experience with Apollo.io, LinkedIn Sales Navigator, and CRM platforms.

Strong understanding of B2B outbound sales and prospecting techniques.

Experience creating and managing email and LinkedIn outreach campaigns.

Excellent verbal and written communication skills.

Ability to engage senior executives and build relationships with decision-makers.

Strong organizational skills and attention to detail.

Comfortable working in a startup environment with high ownership and accountability.

Self-driven, proactive, and focused on achieving measurable outcomes.

Preferred Qualifications

Experience selling SaaS, AI, FinTech, ERP, Cloud, or Enterprise Software solutions.

Familiarity with GTM planning, ICP definition, account-based outreach, and sales funnel management.

Experience targeting finance, operations, retail, FMCG, manufacturing, or enterprise customers.

Exposure to international markets such as North America, Europe, or the Middle East is a plus.