Email Marketer (Conversion & Lifecycle), US Market

Application Instructions(Please don't miss):

Please share a short 5 min loom video url in cover letter(breakdown below):

2 minute introduction

3 minute describing your achievement at email marketing. (US market achievement is better). Talk about Acquisition cost, numbers per month and Average Revenue per user to give context.

About LetsHang

In a world that lives mostly online, we are making it easier for people to meet in person. LetsHang, built by Vyral, helps hosts bring people together offline. Hosts can create an event, collect RSVPs, sell tickets, get paid instantly and keep guests updated, all in one place. Our US hosts run everything from casual meetups and community gatherings to ticketed events.

The role

You will own email-driven conversion for Lets Hang in the US from start to finish. That means finding hosts, getting them to sign up and getting them to launch their first event. Optimizing this process to scale profitably. Every host you convert means more real-world gatherings. We’ll measure you on results, not on how many emails you send.

What you’ll do

Own conversion targets across outbound, activation (first event created), ticketing adoption and re-engagement

Research and build targeted lists of US event hosts, such as community organizers, clubs, creators and non-profits, and find which segments convert best

Run ongoing experiments on copy, offers, timing and sequences, then scale what works

Keep deliverability strong, including CAN-SPAM compliance and Gmail/Yahoo bulk-sender requirements

Share what you learn from the data with the product and growth teams

Qualification

2+ years in email or lifecycle marketing, with conversion results from US audiences

Clear numbers on wins you owned yourself (e.g. “raised signup-to-activation from 20% to 35%”)

Hands-on experience with lead research tools such as Apollo, Clay ,Sales Navigator etc.

A solid grasp of A/B testing and how to read results correctly

Short, persuasive copy that works for US readers

Experience with an email platform such as Customer.io, HubSpot, Instantly , Klaviyo etc