YouTube Ads Specialist - Internship

About the internship:Selected intern's day-to-day responsibilities include:

1. Plan, create, and manage YouTube ad campaigns to achieve marketing objectives.

2. Develop compelling video ad creatives in collaboration with the content and design teams.

3. Conduct keyword research and audience targeting to ensure campaigns reach the most relevant and high-converting users.

4. Monitor and analyze campaign performance metrics, providing actionable insights to optimize ad spend and ROI.

5. Perform A/B testing on video creatives, targeting options, and bidding strategies to maximize performance.

6. Stay updated with the latest trends and best practices in YouTube Ads and video marketing.

7. Manage ad budgets effectively to ensure optimal use of resources while maximizing returns.

8. Provide regular performance reports and recommendations for continuous improvement.

9. Collaborate with cross-functional teams to align YouTube ad campaigns with broader marketing strategies.Who can apply:Only those candidates can apply who:are available for full time (in-office) internshipcan start the internship between 23rd Oct'26 and 27th Nov'26are available for duration of 6 monthshave relevant skills and interests* Women wanting to start/restart their career can also apply.Stipend:INR₹ 6,500 - 10,000 /monthDeadline:[hidden]:59:59Other perks:Certificate, Letter of recommendation, Flexible work hoursSkills required:Google AdWords, YouTube Ads and Performance MarketingOther Requirements:A. Required skills and experience:1. Proven experience as a performance marketing specialist or similar role, with a strong focus on YouTube Ads.2. In-depth knowledge of the YouTube Ads platform, including TrueView, Bumper Ads, and other ad formats.3. Strong analytical skills with the ability to interpret data and translate it into actionable insights.4. Experience with video editing tools and software is a plus.5. Proficiency in A/B testing and optimizing video ad campaigns for performance.6. Excellent understanding of audience targeting, bidding strategies, and keyword optimization for video content.B. Qualifications:1. Minimum 1 year of experience in performance marketing, with a focus on YouTube Ads.2. Must have managed at least Rs 100,000 per month budget with positive ROI. About Company:We are an IT company based in Mumbai. We are a debt management & collection platform for banks & NBFCs.

Responsibilities

Selected intern's day-to-day responsibilities include:

1. Plan, create, and manage YouTube ad campaigns to achieve marketing objectives.

2. Develop compelling video ad creatives in collaboration with the content and design teams.

3. Conduct keyword research and audience targeting to ensure campaigns reach the most relevant and high-converting users.

4. Monitor and analyze campaign performance metrics, providing actionable insights to optimize ad spend and ROI.

5. Perform A/B testing on video creatives, targeting options, and bidding strategies to maximize performance.

6. Stay updated with the latest trends and best practices in YouTube Ads and video marketing.

7. Manage ad budgets effectively to ensure optimal use of resources while maximizing returns.

8. Provide regular performance reports and recommendations for continuous improvement.

9. Collaborate with cross-functional teams to align YouTube ad campaigns with broader marketing strategies.