Performance Marketing

Performance Marketing Manager

Bebaak | India | Full-time

Bebaak is a contemporary fashion and lifestyle brand working with indigenous weavers and artisans to bring Indian textiles and craft to a wider audience.

We’re looking for a Performance Marketing Manager to take ownership of our paid growth across Meta and Google.

What you’ll do

Plan, manage and optimise Meta & Google campaigns

Own key metrics including ROAS, CAC, AOV and conversion

Test audiences, creatives, messaging and campaign strategies

Analyse performance and identify opportunities to improve growth

Work closely with the creative team to develop performance-driven content

Help build and scale Bebaak’s D2C customer acquisition engine

What we’re looking for

2–5 years of hands-on performance marketing experience

Strong experience with Meta Ads & Google Ads

Prior experience with D2C/e-commerce brands

Strong understanding of performance metrics and customer acquisition

Someone analytical, curious and comfortable taking ownership

Shopify/e-commerce experience is a plus

Bonus: Experience in fashion, lifestyle, handloom, craft or other consumer brands.

This is a hands-on role with direct interaction with the founders and significant ownership over Bebaak’s growth.

Location: Remote

Compensation: Based on work experience

To apply: Please share your CV and examples of campaigns you’ve managed, including the results achieved.