Performance Marketer (Remote)

About UsHeyo & MyOperator are India’s leading Conversational platforms, powering Call + WhatsApp engagement for over 40,000 businesses—including top brands like Lenskart, Astrotalk, and Caratlane. We’re a fast-growing SaaS company redefining how brands communicate at scale. With a hybrid work culture and a bias for action, we’re on the lookout for data-driven marketers who can own growth from end to end.Job OverviewWe’re looking for a sharp and analytical Performance Marketer who thrives on numbers, experimentation, and results. You’ll manage multi-channel ad campaigns across Google, Meta, LinkedIn, WhatsApp, and Email—optimizing for performance and ROI. This role requires strong command over marketing tools, excellent reporting skills, and hands-on experience managing large budgets in the B2B SaaS space.Key ResponsibilitiesPlan, execute, and scale performance campaigns across Google Ads, Meta, WhatsApp, Email, and LinkedIn platforms.Manage a monthly marketing budget of ₹15 lakhs+ and ensure a high ROI through continuous testing and optimisation.Build and monitor full-funnel strategies—from top-of-funnel awareness to bottom-of-funnel retargeting and nurturing.Drive engagement and conversions through WhatsApp campaigns, leveraging automation tools and segmentation.Use Zoho CRM, Google Analytics, and Excel to track performance, analyze trends, and report on key metrics.Collaborate with content, design, and sales teams to align messaging and improve lead quality.Run A/B tests to optimize creatives, targeting, and landing pages.Create weekly/monthly performance reports with actionable insights.Qualifications & Skills4–6 years of experience in performance marketing, ideally in a B2B SaaS environment.Strong command of Google Ads, Meta Ads, LinkedIn Ads, WhatsApp Campaigns, and email marketing.Experience with WhatsApp Business API/automation tools for outreach and engagement.Hands-on experience with Zoho CRM and advanced Excel reporting.Strong analytical mindset with a solid understanding of funnel metrics and marketing KPIs.Bonus: Familiarity with tools like Mixpanel, Hotjar, or any marketing automation platforms.Why Join Us?Own and lead growth across all key digital channels.100% remote role with high ownership and autonomy.Be part of a high-growth, product