Social Media Specialist

Hands-on person, have to deliver the work with few resources, it will be the first marketing person on the team, and will have the autonomy on the day-to-day implementation. Will not manage people.

Requirements

Proven working experience in the social media marketing or as a Digital Media Specialist

Excellent consulting, writing, editing (photo/text), presentation, and communication skills

Demonstrable social networking experience and social analytics tools knowledge

Knowledge of online marketing and a good understanding of major marketing channels

Positive attitude, detail, and customer-oriented with good multitasking and organizational ability

Writing skills

Fluency in English

Coding experience is a big plus

Job Description

Building and executing social media strategy through competitive and audience research (Twitter, Facebook, LinkedIn, Reddit, Quora, Stack Overflow)

Join developer/start-ups communities and engage with them

Reviewing and optimizing company pages within each social media platform

Plan, create, publish and share new content (including original text, images, video, and code) on a daily basis that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand

Collaborate with company members to develop social media campaigns

Stay up to date with the latest social media best practices and technologies

Set up and optimize company pages within each platform to increase the visibility of the company’s social content

Monitor analytics and customer engagement and suggest content optimization

Moderate user-generated content in line with the moderation policy

Collaborate with product development teams

Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns

Write newsletters to the targeted audience

Work with designers to ensure content is informative and appealing