Divine Heart Hospital Research Centre Verified employer
Actively hiring · Posted 10d ago · JEV2610034FC22934
Job Summary:
We are looking for an experienced Marketing Manager to lead hospital marketing, patient acquisition, digital campaigns, corporate tie-ups, community outreach and brand promotion.
Key Responsibilities
Develop and execute hospital marketing and promotional strategies.
Manage OPD/IPD promotion, patient acquisition and lead generation.
Coordinate with digital marketing agencies, print vendors and external partners.
Manage social media, SEO/SEM, PPC and online campaigns.
Build relationships with doctors, corporates, institutions and referral networks.
Organize health camps, awareness programs, seminars and hospital events.
Develop marketing content, brochures, posters, videos and digital creatives.
Conduct market research and competitor analysis.
Track marketing KPIs, leads, conversions and campaign performance.
Manage marketing budgets, vendors and campaign expenditures.
Prepare regular marketing reports and MIS for management.
Support PR, media relations and community engagement activities.
Eligibility
Bachelor's/Master's degree in Marketing, Business Administration, Healthcare Management or related field.
35 years of marketing experience, preferably 2+ years in hospital/healthcare marketing.
Strong communication, negotiation, networking and leadership skills.
Proficiency in MS Office, digital marketing and social media platforms.
Willingness to travel locally for hospital marketing activities.
Role: Marketing - Other,
Industry Type: Medical Services / Hospital,
Department: Marketing & Communication,
Employment Type: Full Time, Permanent
Role Category: Marketing
