Marketing Executives

liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations

communicating with target audiences and managing customer relationships

sourcing advertising opportunities and placing adverts in the press - local, regional, national and specialist publications - or on the radio, depending on the organisation and the campaign

managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs

writing and proofreading copy

liaising with designers and printers

organising photo shoots

arranging for the effective distribution of marketing materials

maintaining and updating customer databases

organising and attending events such as conferences, seminars, receptions and exhibitions

sourcing and securing sponsorship

conducting market research such as customer questionnaires and focus groups

contributing to, and developing, marketing plans and strategies

managing budgets

evaluating marketing campaigns

monitoring competitor activity

supporting the marketing manager and other colleagues

Role: Direct Marketing,

Industry Type: Software Product,

Department: Marketing & Communication,

Employment Type: Full Time, Permanent

Role Category: Marketing