Search Engine Marketing Specialist (Remote)

Are you a digital mastermind with a passion for search engine optimization (SEO) and search engine marketing (SEM)? If yes, then we encourage you to apply for this exciting opportunity today.Web Spiders is looking for an experienced SEO & SEM Specialist to join our digital marketing team. As an SEO/SEM Expert, you will be responsible for improving our website's search engine ranking, increasing website traffic, and managing our online presence. The ideal candidate will have 4-5 years of experience in successfully developing and executing paid campaigns, along with an in-depth knowledge of Google Analytics, Google Search Console, Google Tag Manager, and Google Ads.Roles and ResponsibilitiesDevelop, execute & manage SEO & SEM strategies for our website and our clients' websitesConduct in-depth keyword research to identify target keywords and phrasesOptimize website content, including web pages, blog posts, and other digital assets, for search engines and usersPerform technical SEO & SEM audits to identify and resolve issues that may negatively impact search engine rankingsDevelop and execute link-building strategies to improve website authority and rankingsMonitor and analyze website and keyword performance using tools such as Google Analytics and SEMrushCreate and present monthly reports to clients, highlighting key performance metrics and KPIs of the assigned projectsContinuously monitor industry trends, best practices, and emerging technologies to identify opportunities for innovation and growthCollaborate with the content marketing team to develop and execute content strategies that support SEO & SEM objectivesManage client relationships and ensure their satisfaction with our servicesDesired Candidate Profile -Google Ads Certification requiredProven track record of driving organic traffic and improving search engine rankingsDeep understanding of search engine algorithms and best practices, including on-page optimization, technical SEO, and link buildingExperience using tools such as Google Analytics, Google Tag Manager & SEMrushExcellent communication and problem-solving skillsHighly organized with strong project management skillsAbility to work independently and in a team environment.