Business Development Officer

The Business Development Executive at Muthoot Fincorp Ltd. plays a crucial role in driving branch growth and expanding the customer base. This position is primarily focused on proactive outreach and sales activities within the assigned branch catchment area. The executive is responsible for identifying and converting potential customers for gold loans and third-party products, directly contributing to revenue generation. They will engage in field marketing initiatives, conduct sales calls, and nurture leads to achieve monthly sales targets. A key aspect of the role involves cross-selling and up-selling existing customers on a range of financial products. Maintaining integrity in customer transactions and adhering to lending norms are paramount. The role requires a results-oriented individual with strong communication and interpersonal skills to build lasting customer relationships. Success in this position directly impacts the branch's overall business performance and market penetration.