Customer Relationship Manager

Job highlights

• Annual Bonus, Travel Allowance (TA), Health InsuranceJob DescriptionA Customer Relationship Management (CRM) Manager oversees customer data, designs retention strategies, and optimizes platforms like Salesforce or HubSpot to drive sales, engagement, and loyalty.Role Overview
• Department: Sits at the intersection of marketing, sales, and customer support.
• Primary Goal: Maximize customer lifetime value (LTV), reduce churn, and turn data into actionable commercial insights.
• Core Focus: Strategy execution, cross-functional collaboration, and database health.Key Responsibilities
• Platform Management: Configure, manage, and optimize CRM software to match business workflows.
• Campaign Execution: Coordinate targeted lifecycle marketing campaigns, including email, SMS, and loyalty rewards.
• Data Analysis: Segment customer databases, analyze behavior patterns, and run A/B tests on outreach.
• Cross-Team Collaboration: Act as a bridge between IT, sales, and marketing to ensure uniform data pract

A Customer Relationship Management (CRM) Manager oversees customer data, designs retention strategies, and optimizes platforms like Salesforce or HubSpot to drive sales, engagement, and loyalty. Role Overview • Department: Sits at the intersection of marketing, sales, and customer support. • Primary Goal: Maximize customer lifetime value (LTV), reduce churn, and turn data into actionable commercial insights. • Core Focus: Strategy execution, cross-functional collaboration, and database health. Key Responsibilities • Platform Management: Configure, manage, and optimize CRM software to match business workflows. • Campaign Execution: Coordinate targeted lifecycle marketing campaigns, including email, SMS, and loyalty rewards. • Data Analysis: Segment customer databases, analyze behavior patterns, and run A/B tests on outreach. • Cross-Team Collaboration: Act as a bridge between IT, sales, and marketing to ensure uniform data practices and tool adoption. • Performance Tracking: Monitor Key Performance Indicators (KPIs) like retention rate, customer engagement, and churn. • Compliance & Training: Train staff on CRM usage and oversee privacy regulations like GDPR.