Key ResponsibiltiesStrategic Solutioning & Client Engagement
Client Advisory: Partner with sales teams, clients, and agencies to decode brand requirements and architect customized media solutions to address the client’s marketing/communications/strategic goals
Creative Ideation: Contribute to the development & pitching of high-impact concepts, including new-age content formats, impact shows, events, and strategic branded content initiatives. Sales Enablement: Produce high-quality presentations, AVs, microsites, and GTM packages with a superlative Turnaround Time (TAT) to support the revenue teams. End-to-End Project & Campaign Execution Project Custodianship: Lead the end-to-end lifecycle of branded content projects and marketing plans, ensuring all deliverables—from digital assets to TV production elements—maintain the highest quality standards. Marketing Implementation: Lead & execute marketing plans for branded content projects, overseeing the deliverables and ensuring all assets are roll-out in a timely manner. Event & Activation Leadership: Work with the events team to for on-ground deliveries in your campaign, including venue identification and production of all related marketing materials. Workflow Management: Maintain a rigorous monthly activity calendar to track project milestones from initial brief to final delivery. Cross-Functional Coordination & Management Internal Synergy: Act as the central bridge between Sales, Editorial, Content, TV Production, and Finance to ensure project hygiene and seamless execution. External Agency Liaison: Manage relationships with creative, media, and digital agencies to drive campaign roll-outs that achieve specific KPIs. Integrated Communication: Oversee the implementation of internal and external communications to ensure all messaging is aligned with the desired project outcomes. Operational Excellence & Financial Stewardship P&L & Cost Control: Take full accountability for project P&L, managing budgets, and negotiating costs to maximize efficiency. Vendor Ecosystem Management: Identify, brief, and manage a diverse network of vendors and partners, ensuring high-quality delivery and quick turnaround times. Process Monitoring: Ensure all projects adhere to internal processes and compliance standards throughout the execution phase.
Job Requirements :
Proven experience in marketing management, preferably in branded content or integrated marketing.
Strong understanding of content strategy, campaign execution, and project management principles.
Excellent leadership skills, with the ability to motivate and manage high-performing teams.
Ability to develop and maintain strong relationships with external agencies, vendors, and partners.
Strong analytical and problem-solving skills, with attention to detail and the ability to meet deadlines.
Experience in managing multiple projects simultaneously, prioritizing tasks, and meeting deadlines.
Role: Marketing and Communication - Other,
Industry Type: Film / Music / Entertainment,
Department: Marketing & Communication,
Employment Type: Full Time, Permanent
Role Category: Marketing and Communication - Other
