Associate - Influencer and Brand partnerships

Influencer Identification and Relationship Management:

● Research and identify suitable influencers aligned with client brands.

● Establish and nurture strong relationships with influencers, negotiating

terms and ensuring contractual obligations are met.

● Act as a liaison between influencers and clients, facilitating

communication and managing expectations.

Campaign Execution and Optimization:

● Oversee the end-to-end execution of influencer marketing campaigns.

● Monitor and analyze campaign performance, providing insights and

recommendations for optimization.

● Work closely with the creative and content teams to ensure brand

messaging is consistent across all influencer collaborations.

Strategic Partnership Development:

● Identify and onboard new brands for influencer marketing campaigns.

● Develop and maintain a deep understanding of clients' brand values, target

audience, and marketing goals.

● Collaborate with internal teams to create tailored influencer marketing

strategies that align with client objectives.

Contract Negotiation and Budget Management:

● Negotiate and finalize contracts with influencers, ensuring terms are

favorable for both parties.

● Manage campaign budgets effectively, tracking expenditures and ensuring

cost efficiency.

Reporting and Analysis:

● Prepare detailed post-campaign reports, analyzing key performance

indicators and providing insights for future improvements.

● Collaborate with the analytics team to measure the ROI of influencer

marketing campaigns.