Product Manager Agri-Biologicals

Key Responsibilities:

Develop and execute product and portfolio strategies for assigned biological products.

Identify target crops, markets, farmer segments and business opportunities.

Conduct market research, competitor benchmarking and market analysis.

Develop product positioning, differentiation and value propositions.

Understand farmer needs, pain points, adoption barriers and purchase drivers.

Work with Agronomy teams on product trials, demonstrations and validation.

Translate technical and trial results into commercial product propositions.

Develop pricing, cost-per-acre and farmer ROI/value recommendations.

Lead product commercialization, launches and market development initiatives.

Train and support Sales teams on product positioning, application and competition.

Provide product inputs for marketing campaigns and product communication.

Monitor product performance, market feedback and competitor activities.

Identify new market opportunities and provide inputs for innovation and R&D.

Functional Area *

Product Management

Agri-Biologicals / Agricultural Inputs

Market Research & Development

Technical Marketing

Product Commercialization

Industry *

Agri-Biologicals

Agrochemical / Agribiotech

Agricultural Inputs

Specialty Plant Nutrition

Biotechnology

Department *

Product Management

Keywords * (or key skills)

Product Management

Agri-Biologicals

Product Strategy

Market Research

Competitor Analysis

Product Positioning

Product Commercialization

Market Development

Farmer Insights

Crop Knowledge

Agronomy

Biofertilizers

Biopesticides

Biostimulants

Agrochemicals

Plant Nutrition

Pricing & ROI Analysis

Technical Marketing

Product Launch

Sales Enablement

Basic / UGQualification *

B.Sc. Agriculture / Agronomy / Plant Pathology /

Entomology / Soil Science / Agricultural Microbiology /

Biotechnology or related discipline

PG Qualification *

M.Sc. Agriculture / Relevant Agricultural Discipline

MBA / PGDM in Marketing or Agribusiness preferred .