Business Analyst

CTC: 15 LPA to 21 LPAExp: 5 to 8 YearsMandatoryStrong Behavioral Data Analyst ProfilesMandatory (Experience 1): Minimum 4+ years of experience in user analytics or behavioural data analysis, focusing on user app and web journeysMandatory (Experience 2): Experience in analyzing clickstream and behavioral data using tools such as Google Analytics, Mixpanel, CleverTap, or FirebaseMandatory (Skills 1): Hands-on experience in A/B testing, including hypothesis design, experimentation, and result interpretation.Mandatory (Skills 2): Strong analytical ability to identify behavioral patterns, anomalies, funnel drop-offs, and engagement trends from large datasets.Mandatory (Skills 3): Hands-on proficiency in SQL, Excel, and data visualization tools such as Tableau or Power BI for dashboard creation and data storytelling.Mandatory (Skills 4): Basic understanding of UX principles and customer journey mapping, collaborating effectively with UX/CX teamsMandatory (Company): B2C product Companies (fintech, or e-commerce organizations with large user behavior dataset is a plus)Mandatory (Note): Don't want data analysis but business/product/user analystsIdeal Candidate:Bachelor’s or Master’s degree in a relevant field (e.g., UX Design, Human-Computer Interaction, Computer Science, Marketing).5+ years of experience in CX/UX roles, preferably in a B2C environment.Proficiency in analytics tools (Google Analytics, CleverTap, Medallia, Hotjar, etc).Strong understanding of wireframing and prototyping tools (Figma, XMind, etc).Excellent communication and collaboration skills.Proven experience in managing cross-functional teams and projects.Strong background in data analytics and data-driven decision-making. Expert understanding of user experience and user-centered design approachesDetail-orientation with experience and will to continuously learn, adapt and evolve Creating and measuring the success and impact of your CX designs Knowledge of testing tools like Maze, UsabiltyHub, UserZoom would be a plusExperienced in designing responsive websites as well as mobile appsUnderstanding of iOS and Android design guidelinesPassion for great customer-focus design, purposeful aesthetic sense and generating simple solutions to complex problems.Excellent communication skills to be able to present their work and ideas to the leadership team.If interested kindly share your updated resume on [hidden]